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“ A startup is not a smaller version of a
large company. A startup is a temporary
organization in search of a scalable,
repeatable, profitable business model”
The Startup Owner Manual
“The goal of a start-up is to figure
out the right thing to build - the
thing customers want and will pay
for - as quickly as possible.” - Eric Ries
“If you’ve invented something new
but you haven’t invented an
effective way to sell it, you have a
bad business - no matter how good
the product.” - Peter Thiel
What kind of startup are you?
• Lifestyle Startups: Work to Live their Passion
live the life they love, work for no one but themselves, pursue their personal
passion
• Small-Business Startups: Work to Feed the Family
not designed for scale - the owners want to own their businesses and feed the
family - create local jobs - own savings, what they can borrow from relatives and
banks
• Scalable Startups: Born to Be Big
Google, Skype, Facebook, Twitter - the founders believe that their vision can
change
the world - risk capital - venture capitalists
• Buyable Startups: Acquisition Targets
Web and mobile apps - many of these startups bypass traditional VCs by using
crowd or angel funding - this class of startups is likely to be sold to a larger
company
What kind of startup are you?
• Social Startups: Driven to Make a Difference
unlike scalable startups , their goal is to make the world a better place, not to
take market share or to create the wealth for the founders – organized as a
nonprofit, for-profit or hybrid
• Large-Company Startups: Innovate or Evaporate
to ensure their survival and growth, corporations need to keep inventing new
business models. This challenge requires entirely new organizational structures
and skills
- Steve Blank