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1920’s Business Boom 14.2 Notes What is a Consumer Economy? An economy that depends on large amounts of ________________ by individuals What type of monetary habit did Americans traditionally value? • ________________ (buy only what you need and save your money) What Changes in the 1920’s led to Americans buying more “stuff”? • _________________ • Clever advertising • Focused on “Consumer Image” _____________ (especially electronic household items, i.e., washing machine, vacuum, ovens, etc.) Easy availability of _______________ (installment plans) Caused HUGE economic gains Henry Ford and Mass Production • What Techniques allowed Henry Ford to revolutionize car production? • _________________________ - Use of assembly line increased productivity in the workplace by making workers jobs simple and repetitive • __________________________ - Use of vertical consolidation allowed Ford to cut costs at his manufacturing plants by controlling all parts of the manufacturing process. Treatment of workers • Good – Paid ____________ than normal wages to workers in the early 1900’s • Bad – Forced immigrants to _______________, used violence to break unions What new industries sprang up as a result of the automobile boom? • Campgrounds • Public Transportation • ________________________ • Highway construction • _________________________ What happened to America’s top companies during the 1920’s? They doubled in worth under _________________________ Leadership Which Americans were bypassed by the boom of the 1920’s? • _________________ • Unskilled workers • _________________ • Ranchers • _________________ • Railroad employees