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Matakuliah Tahun : V0052 : 2008 CULTURAL COMMUNICATION BARRIERS Week 3 Learning Outcomes On completion of this unit, the students should be able to identify and recognize major barriers to effective crosscultural communication. Mahasiswa dapat mengidentifikasikan dan mengenali jenisjenis hambatan pada komunikasi antar budaya. Bina Nusantara HO 0708 3 Subjects • Language • The influence of culture on communication • Non-verbal communication Bina Nusantara HO 0708 4 Week 3 Seven Barriers to Cross Cultural Communication 1. 2. 3. 4. 5. 6. 7. Bina Nusantara Language Influence of culture on communication Non-verbal communication Preconceptions and stereotypes Tendency to make judgements High level of stress Workplace issue HO 0708 5 Week 3 LANGUAGE Skills for language competency Read Write Listen Speak Bina Nusantara HO 0708 6 Week 3 LANGUAGE Reducing the language barrier • Be aware of the difficulties caused by slang, colloquialisms, idioms • Speak clearly and simply at a normal volume • Be prepared to clarify meanings (both yours and theirs) • Check to establish that all parties understand • Be aware of your own communication style • Avoid humor and sarcasm Bina Nusantara HO 0708 7 Week 3 LANGUAGE Australian Use of English • Speak quickly/accents • Use slang/colloquialisms/idioms • May use humor or sarcasm • Assume that you are understood because people smile and say yes • Use of tag questions • Use of double negatives • Broken English • Raise the voice if not understood the first time • Abbreviations Bina Nusantara HO 0708 8 Week 3 LANGUAGE GROUP DISCUSSION • How do Indonesians use English in a way that causes problems for the overseas customers? • How about: American? • British? • Singaporean? • Japanese? Bina Nusantara HO 0708 9 Week 3 INFLUENCE OF CULTURE ON COMMUNICATION • Politeness and respect • Expression of emotion, disharmony and loudness • Apologies • Greetings • Names • Face or self-respect • Social status Bina Nusantara HO 0708 10 Week 3 INFLUENCE OF CULTURE ON COMMUNICATION • Politeness and respect – What are the 2 most used words that show politeness .. PLEASE THANK YOU – Are there any rules regarding their use? – Do we expect everyone in our society to use these terms? Bina Nusantara HO 0708 11 Week 3 INFLUENCE OF CULTURE ON COMMUNICATION • Expression of emotion, disharmony and loudness – E.g. Australians tend to be direct in their communication and will display emotions – Some Asian and Pacific peoples may interpret any open display of emotions as a lack of self-discipline and poor taste Bina Nusantara HO 0708 12 Week 3 INFLUENCE OF CULTURE ON COMMUNICATION • Apologies – The rules governing politeness and apologies vary greatly in different cultures – Australians tend to apologize more frequently than some other cultural groups Bina Nusantara HO 0708 13 Week 3 INFLUENCE OF CULTURE ON COMMUNICATION • Greeting and Small Talk – Australians tend to ask “How are you?” and make comments on the weather – Other cultural groups may ask “Have you eaten already?” or Where have you been?” – Asians when being friendly will ask “Are you married?” – “How old are you?” Bina Nusantara HO 0708 14 Week 3 INFLUENCE OF CULTURE ON COMMUNICATION • Names – Naming systems will vary between cultures – Ask the guest how to address them Example: • Malay – Male = Asmi bin Ahmad (“bin” means “son of” Ahmad) – Female = Suraya binti Ahmad (“binti” means “daughter of”) • Chinese – Leem See Sing Lim is the family name. Many will add a Western first name (James Lim) or reverse the order of their Chinese name whilst living in Australia. Bina Nusantara HO 0708 15 Week 3 INFLUENCE OF CULTURE ON COMMUNICATION • Face – Self-respect or face is often very important in other cultural groups – It is important to avoid public criticism or disagreement • Social Status – In some culture, status (related to age, education, wealth or position) governs relationships and behaviour to a much greater degree than in Australia. Bina Nusantara HO 0708 16 Week 3 Non-Verbal Communication • Approx. 65% communication is non-verbal communication • Characteristics of non-verbal communication: – – – – – – Bina Nusantara Non verbal communication exists You can’t not communicate Non-verbal communication is culture-bound Transmits feeling and attitudes Serves many functions Ambiguous HO 0708 17 Week 3 Characteristics of Non-Verbal Communication • Non-verbal communication transmit feelings and attitudes Without being able to use words, people’s bodies generally express how they feel – nervous, embarrassed, friendly, angry, happy, etc. • Non-verbal communication serves many functions – Repeating – Substituting – Complementing – Accenting – Regulating – Contradicting Bina Nusantara HO 0708 18 Week 3 Non-Verbal Communication Kinesics and Paralinguistic • Kinesics = the study of body language – involves analysis of posture, movement, facial expression, eye management gestures, proxemics (use of space – acceptable social distance when talking) • Paralinguistic = rate of speech, volume, pitch, tone of voice – also effect communication Bina Nusantara HO 0708 19 Week 3 Non-Verbal Behavior Eye Contact Facial Expression Touching Non Verbal Behavior Clothing Hand Gestures Body Posture Bina Nusantara Social Distance HO 0708 20 Week 3 Non-Verbal Communication • Eye Contact – As an Anglo-Australian, to impress someone with your honesty, you would probably look directly at the person while speaking – In many cultures, however, lowered eyes indicate an attitude of respect, rather than admission of guilt – Eye contact will also be affected by gender difference Bina Nusantara HO 0708 21 Week 3 Non-Verbal Behavior • Facial Expression – Smiling has quite different functions in different cultural context – Westerners are so used to equating it with friendliness, good humor, amusement. Bina Nusantara HO 0708 22 Week 3 Non-Verbal Behavior • Distance – Intimate Distance Skin contact and ranges out to about 18 inches – Personal Distance Ranges from 18 inches to 4 feet – Social Distance Ranges from 4 to 12 feet – Public Distance Running outward from 12 feet Bina Nusantara HO 0708 23 Week 3 Non-Verbal Behavior • Social Distance – A casual conversation in Australia (polite and customary distance) = approx. 2-4 feet from the other person – In Middle Eastern or Latin America cultures, in a casual conversation you should stand very close – within a foot; purposefully breathe in the other person’s face as you talk Bina Nusantara HO 0708 24 Week 3 Non-Verbal Behavior • Touching – When, where and how you touch others is determined by many factors, such as age, sex, social setting, status difference and emotional climate – Touch can communicate many messages: • Functional/professional (dental exam, haircut) • Social/polite (handshake) • Friendship/warmth (clap on back) • Love/Intimacy (some caresses, hugs) • Sexual arousal (some kisses) Bina Nusantara HO 0708 25 Week 3 Non-Verbal Behavior • Hand Gestures – Most basic gestures may be quite different in another cultural setting – Pointing, waving goodbye – all can be the subject of misinterpretation Bina Nusantara HO 0708 26 Week 3 Non-Verbal Behavior • Dress/ Clothing Clothing conveys messages to the others: – – – – – – – Bina Nusantara Economic level/ background Educational level/ background Trustworthiness Social position/ background Level of sophistication Level of success Moral character HO 0708 27 QUESTIONS? Bina Nusantara HO 0708 28 Review Questions 3 1. List the seven barriers to cross cultural communication 2. Name types of non-verbal behavior and give examples 3. How do you reduce the language barrier? Bina Nusantara HO 0708 29 Group Assignment for Week 4 Type of assignment : Presentation Topic : How non-verbal communication can be a barrier in intercultural communication Presentation time : 10 minutes per group Note : Presentation should be typed on A4 size paper using times new roman or arial font 12 Bina Nusantara HO 0708 30