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Natural Capitalism Solutions
E L D O R A D O S P R I N G S,
Innovation for Sustainable Development
© NCS 2004
We live
in very
change is for
Materials mobilized in economy, put
into products, & still there six months
after sale = 1%
Global Waste: 500 Billion Tons
Global Waste =
500 BILLION tons per year
= VAST business opportunity
Asia-Pacific Partnership on Clean
Development and Climate
Convened January, 2006
1) Charter
2) Communiqué
3) Work Plan with Task Forces Assigned covering these areas:
(1) cleaner fossil energy; (2) renewable energy and distributed
generation; (3) power generation and transmission; (4) steel;
(5) aluminium; (6) cement; (7) coal mining; and (8) buildings
and appliances
Asia-Pacific Partnership on
Clean Development and Climate
Australia-Chair of the Cleaner Fossil Energy Task Force
•Develop an Asia-Pacific Partnership cleaner fossil energy technology
development program
•Identify the potential for, and encourage uptake of, CO2
geosequestration opportunities in Partnership countries.
•Further develop coal bed and waste coal mine methane gas and
LNG/natural gas opportunities and markets in the Asia-Pacific region.
•Build the research and development base, and the market and
institutional foundations of Partners through technology supporting
initiatives, such as education, training and skills transfer.
New Zealand
Committed to Kyoto Protocol in 2002
In May 2005, the Ministry for the Environment completed revised
projections of New Zealand’s greenhouse gas emissions. These
indicated that New Zealand would fall short of meeting its Kyoto
Protocol target by 36Mt CO2e.
Climate Change Goal adopted in 2002
“To enable New Zealand to make significant
greenhouse gas reductions on business-as-usual
and be set towards a permanent downward path for
total gross emissions by 2012.”
International Ecological
Are energy
prices going
to get high
enough to
drive a
conversion to
A typical community spends more than 20
percent of its gross income on energy—and 80
percent of those dollars immediately leave the
local area.
Energy efficiency in Osage
Instead of a power plant,
the utility implemented
efficiency programs that:
save $1 million/year •average home owners save almost $200 a
year in energy bills; many local businesses
save much more
Reduced electric bills to 1/2 the state
Gives Osage unemployment that is half the
national average
Cut greenhouse gas
emissions 65% 1990–2010
Since 1990 have kept
energy use the same and
increased production
GHGs from global
operations are down 67%
Raise revenues 6%/y 2000– Global energy use 9%
10 with no increase in
below 1990 levels
energy use
By 2010, 10% of energy &
25% of feed stocks from
Savings of $2 billion over
12 year
On track with renewables
Wind is the 2nd fastest
growing energy supply
technology in the
5 GW/ yr for past 5 yrs
3/kWh in good sites
Nature makes a wide array of products and
services…very differently than we do
Nature uses:
•Low energy flow
• No persistent toxics
•Near Body manufacturing
•Ambient temperature manufacturing
•Closed loops, in which everything is recycled
•Nature shops locally
Natural Capitalism
offers companies a set of principles to
achieve a durable competitive advantage
1. Buy time by radically increasing
resource productivity
2. Design for sustainability:
Biomimicry: closed loops, no
waste, no toxicity
3. Manage for restoration of human
and natural capital
The Sustainability Helix
David Brower:
What do we want the earth to be like fifty
years from now? Let’s do a little dreaming
and then see that this dream is not cut off at
the pass. A future by design, not by default.
Aim high! Navigators have aimed at the stars
for centuries. They haven’t hit one yet, but
because they aimed high they found their