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The Environment of Business
The Environment of Business
Components of the Business Environment
Cultural Environment
Competitive Environment
Components of the Business Environment
What is Culture?
Cultural Environment
Set of symbols and shared
meanings.
What is Competition?
Perspectives
Competitive Environment
Sources
Characteristics of Culture
Economic Environment
learned
compelling
shared
ubiquitous
Political Environment
Economic Environment
What is Competitive Advantage
Political Environment
Importance of Culture to Business
Technological Environment
Drives all other components of the
business environment.
The Environment of Business
Technological Environment
The Environment of Business
Components of the Business Environment
Cultural Environment
“Attaining a comparative advantage
in resources that produces
superior financial performance.”
Core Concepts
Components of the Business Environment
Cultural Environment
Political Stability
Supply
Competitive Environment
Demand
Competitive Environment
Price
Economic Environment
Economic Environment
Regulation of Business
Other Concepts
Political Environment
GDP
Political Environment
Government Presence in Marketplace
Inflation
Technological Environment
Technological Environment
The Environment of Business
The Environment of Business
Components of the Business Environment
Cultural Environment
“Creative Destruction”
Characteristics of the Business Environment
Environmental Complexity
Competitive Environment
Economic Environment
Diffusion of Innovation
Environmental Turbulence
Political Environment
Continuous versus Discontinuous
Technological Environment
Environmental Munificence
The
TheEnironment
Environment
of of
Business
Business
The Environment of Business
Characteristics of the Business Environment
Environmental Complexity
Number of Stakeholder Groups
Characteristics of the Business Environment
Environmental Complexity
management of stakeholders
conflicting stakeholder claims
Environmental Turbulence
Environmental Turbulence
Heterogeneity of Environment
diversity of environmental
components
Environmental Munificence
dispersion of environmental
components
The Environment of Business
Characteristics of the Business Environment
Environmental Complexity
Richness of Resource Environment
Resource Availability
Environmental Turbulence
Resource Usefulness
Ease of Obtaining Needed Resources
Environmental Munificence
Environmental Munificence
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