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1 General Education Office IHM.316 / ILA2401 English for the Hotel Business Unit 1: Types of Accommodation 2 Brief History • Hospitality is the term generally associated with hotels and restaurants. • Hospitality is derived from HOSPICE meaning “house of rest for travelers”. • Accommodation industry A wide array of lodging facilities from luxurious resorts to modest bed and breakfast establishments. • Food and beverage industry Food service is offered at a variety of facilities including transportation terminals, airplanes, trains, ships, and attractions. 3 From Antiquity to the Middle Ages The history of hotels is intimately connected to that of civilizations. • The Greeks developed thermal baths in villages designed for rest and recuperation • Later, the Romans built mansions to provide accommodation for travelers on government business. • Later, caravanserais appeared, providing a resting place for caravans along Middle Eastern routes • In the Middle Ages, monasteries and abbeys were the first establishments to offer refuge to travelers • Inns gradually appeared in most of Europe. 4 The Start of the Hotel industry •In France, at the beginning of the 15th. century, the law required that hotels keep a register. •Around 15th. Century thermal spas were developed at Carlsbad and Marienbad in Bohemia •During 15th century, more than 600 inns were registered in England •An embryonic hotel industry began to develop in Europe •At the end of the 1600s, the first stage coaches following a regular timetable started operating in England •The industrial revolution, which started in the 1760s, facilitated the construction of hotels everywhere, in mainland Europe, in England and in America. 5 18th and 19th Centuries Hotels •First hotels and restaurants - In 1774, the first hotel opened in London - In 1794 the “City Hotel” opened in New York City - The term restaurant first used in Paris •Hotel innovations - At the beginning of the 1800s, the Royal Hotel was built in London. - Holiday resorts began to flourish along the French and Italian rivieras. In Japan, Ryokan guest houses sprang up. - In India, the government-run Dak bungalows provided reliable accommodation for travelers - First hotel equipped with modern amenities Tremont House built in Boston in 1812 . 6 20th Century • Hotel innovations - The New York Hotel was the first to be equipped with private bathrooms - In 1880, the Sagamore Hotel on Lake George in the state of New York was the very first to provide electricity in all its rooms. - The first school for hoteliers was founded in, Switzerland in 1893 . - The Netherland Hotel in New York City then became the first to provide all its guests with their own telephone. - In the sixties, new tourist resorts flourished around the Mediterranean, from Spain to Greece and from the Balearics to Yugoslavia. - 1970 saw the beginning of the construction of hotels for business people - The third boom in the hotel industry began in 1980’s 7 Objectives The objectives of this unit are…. 1. Language Focus: Giving Opinions 2. Vocabulary Focus: Accommodations The purpose of this unit is to ensure familiarity with the basics of the hotel industry using English vernacular, terminology, and jargon. 8 Types of Accommodation Look at these pictures and identify the types of accommodation… Bed-&-Breakfast (B-&-B) Guest House Lodge Hostel Private Home Resort Boutique Hotel Hotel Self-Catering 9 Types of Accommodation Know the different types of accommodation. Private Home Boutique Hotel Hotel Bed-&-Breakfast •• A full time occupation ofthe guests, butbe is accommodated a facilities private house boutique hotel is home generally hotelnot is adedicated the 5(B&B) star largest establishment all accommodation providing alltypes. features and of a A private Bed and Breakfast is for aofprivate home in which guests can apartment which is temporarily for rental, often during peakonto tourism • or normal There ishotel, common in a bedrooms unique reception and(which exclusive area,available and style. rooms generally open directly a hallway. at night ina private may or may not have private bathrooms). •• seasons. These The properties restaurant are generally and small, facilities feature areon more top class accessible service to and the are public marketed than to the The on-site owner or manager livesother in the house or the property. The public areas of the the affluent. other house,accommodation such as kitchentypes. and lounge have either limited access for guests, or are shared Resort • A wide of guest is available, such as room service. with therange host family to services some degree. •Guest A spread out collection of single or double story accommodation units. House •• Hotels are often members of larger hotel groups, and a similar accommodation business mayinbe run as a secondary occupation. •• The Similar to a hotel that it offers a wide range of facilities. A guesthouse is be generally a private homeestablishments which has been converted for the dedicated may available in different within the group. •• experience Breakfast is included in the price (generally either continental or full-English). Other Units may be rented available on time-share. and exclusive use of and guest accommodation. meals may area be available by arrangement. •Lodge camping may beestablishment included in theare resort. • A The public areas of the for the exclusive use of the guests. The •Hostel owner A lodgeorismanager an accommodation either lives facility off-site,which or in an is located entirelyand separate designed areatowithin optimize the the Self-Catering property. of(or being closely inestablishment touch with • feeling A self hostel backpacker) is aimed at of thethe budget and generally catering establishment may benature. primarily one other traveler accommodation types, • The A building style offers should a wider feature range natural of services materials thanand a B&B, coloring and such usually as caters wood, for stone all attracts aoffers younger clientele. butGuesthouse also dedicated self catering facilities. meals. • and Bedrooms area in a dormitory (shared) and fridge, bathrooms are shared, although The thatch. unit has fully equipped style kitchen, including stove, cutlery, crockery, cooking • An outdoor experience should be offered at the lodge, such as guided walks, game private bedrooms may be available. utensils, cleaning equipment, etc. etc. may • drives, Light meals bebe available in additionuse to the room rate. and not shared. The kitchen should for the exclusive of the guests, 10 Types of Hotel • City Centre • Airport • Casino • Motels • Convention • Economy/Budget • Extended Stay 11 THE EMPRESS - HOTEL & CONVENTION CENTRE Facilities include international restaurants and bars, world-class convention facilities and superlative service. 12 THE EMPRESS - HOTEL & CONVENTION CENTRE The low-rise complex ECC (Empress Convention Centre) opened in January 2008. It is an ideal venue for productive, stimulating and rewarding engagements. 13 The Amari Watergate Elegant Luxury in the Heart of Bangkok The 5-star Amari Watergate Hotel enjoys a very central location close to Sukhumvit and Siam Square, Bangkok's most exciting shopping and commercial districts. This Bangkok hotel offers supreme comfort and convenience with easy access to both Skytrain and the Airport expressway. 14 Novotel Bangkok Suvarnabhumi Novotel Bangkok Suvarnabhumi Airport • • • • is 24-Hour Flexi - with no set check in time, arrive when suits you and checkout 24 hours later. just 5 minutes drive with our 24-hour complimentary shuttle service connect to the Airport Link to the city centre just 15 minutes by Express line, both connected to the skytrain 15 Accommodation Preferences One of the most important points for hotels to remember about their guests are what different types services guests prefer. For example… Large Rooms Small Hotels Good Facilities Friendly Staff Near Town Centre Efficient Service What services you think these people prefer… 16 Accommodation Preferences Look at the word list and match them with the correct pictures. 17 Accommodation Preferences Working with a partner, use the word list below to match the things you think the people below would prefer during their hotel stay. 18 Word Study • Working in groups of 3 or 4, divide the following words into four groups. Then compare your groups with another pair. • What are the most suitable titles for each word group? 19 Giving Opinions Guests at a hotel will often be ready to give their opinions about everything from the quality of front desk service to the food they eat. We often start our opinions using the phrase “In my opinion…”, but there are other phrases as well… POSITIVE NEGATIVE I love… I enjoy… I’m not too keen on… I like… I’m fond of… I dislike… I hate… I don’t mind… I can’t stand… 20 Giving Opinions We usually give our opinions when answering the question, “What do you think of…? The correct answer would use one of the opinion phrases we just practiced… I love… I enjoy… I’m not too keen on… I like… I’m fond of… I dislike… I hate… I don’t mind… I can’t stand… 21 Giving Opinions But how do you know which phrase to use? Look at this gauge of opinion phrase use… 22 Advertising Material There are many different types of advertising material that hotels, restaurants, and tour agencies can use to market their business… 23 Advertising Material Match the pictures with the type of advertising material… brochure flyer poster leaflet billboard article Internet 24 Advertising Material How do we use advertising material to market a hotel? Look at this picture of Yosemite National Park, in California. What type of accommodations do you think a hotel would have in a place like this? What type of accommodations would you prefer if your were going to stay in a hotel in Yosemite? 25 Advertising Material Know the different types of advertising material. Brochure Leaflet Posters Internet • A brochure (also referred to asofapaper pamphlet) most found that Like The poster Internet, a flyer, is any a or leaflet piece online isofadvertising, aprinted form paper is adesigned advertisement form are of promotion to be commonly attached intended that uses to distribution a wall the at Internet orplaces vertical in a public and touristsWide frequently suchmarketing as museums, majorto shops, tourist information racks place. surface. World Web tovisit, deliver messages attractand customers. or standsmay may visits to purposes. amusement parks and other points of advertisers interest. • Examples Leaflets Posters are ofextremely online besuggest used advertising for inexpensive many include to produce, contextual They typically areads a frequent on being search tool printed engine of with results blackpages, ink on • The most common types of single-sheet brochures are theofbi-fold (a single sheet a single (particularly banner ads, sheet of blogs, of events, paper Rich musicians and Media detailing Ads, andSocial only films), anetwork small propagandists, amount advertising, protestors information. interstitial andads, other online printed to onproduce, both and folded into halves) ande-mail theontri-fold (the same, butweight folded • classified Cheap groups trying advertising, to sides communicate leaflets advertising areafrequently message. networks produced and marketing, a 130gsm/170gsm including e-mail into • thirds). paper.posters are printed on one side and left blank on the back, the better for affixing Most spam. Compared a surface. flyer orthrough a handbill, a brochure usuallytouses higher-quality paper, the • Advertising to a wall or with other information the Internet is instant millions of servers across Articles more color, is folded. • globe, Pin-up whereas sizedand posters traditional are usually print advertising printed on material A3 Standard takesSilk days paper or weeks in full to color. plan, •• An article is but aand written work published in a printthat or electronic Costs design, vary, print, aredistribute. typically more expensive most othermedium. forms advertising. •Flyer An often thin piece of content which is designed to draw the reader to the a commercial • Costs are extremely varied, from the cheapest forms of advertising to most •Billboards A flyer is a form of paper advertisement and posted or distributed in public website or product inside a on newspaper or magazine andhow fairly inexpensive. expensive… it all depends what you’re advertising, many different place. services Like postcards, pamphlets and small posters, flyers are ainlow-cost form of mass • A While billboard usable is a as large a source outdoor of advertisement advertising structure for an organization, found high articles traffic areas. are you’re contracting with to advertise your product and service across the Web, and how or communication. • marketing nevertheless Billboards present used primarily advertisements tofor. deliver unbiased to passing andpedestrians reliable facts and and drivers. details about the much exposure yoularge contract Contemporary flyers frequently produced a glossy card finish and can be a very • Highly subject. successful for are advertising, but also the in most expensive form of advertising effective form of direct marketing. material. 26 Hotel Accommodations Read this brochure about the Ahwahnee Hotel in Yosemite Park… 27 Hotel Information WeLook oftenatusesome adjectives more helpful to describe adjectives… something. This is especially important when describing accommodations… spacious gorgeous superb comfortable marvelous friendly lively amazing splendid magnificent stunning wonderful “The view from my terrace is splendid!” Sometimes the opinions are about how something looks… oval arched flat slopping “The room has arched windows.” 28 Hotel Accommodations Look at some of these hotel amenities… Facilities In-Room Amenities Services golf course air conditioning airport shuttle laundry king-size bed dry cleaning pool kitchenette room service sauna mini-bar currency exchange Now think of adjectives for describing these amenities… “It’s a splendid single-room with a big king-size bed and a hot sauna.” “Does the hotel have a children’s pool and timely room service?” 29 PRACTICE IT! Now look at these people again… What accommodations do these people want at the Ahwhanee Hotel? What amenities would they prefer? With a partner, write three sentences for each person describing their preferences to present. 30 Related Terminology Accessibility Safari Homestays Farmstays Time shares Caravan Park Star/Diamond Ratings 31 Top of the Range The Bellagio is a hotel and casino located on the Las Vegas Strip in the Paradise area of, Nevada, USA and a member of The Leading Hotels of the World. It is owned by MGM Resorts International and was built on the site of the demolished Dunes hotel and casino. http://www.bellagio.com/ 32 The Presidential Suite 33 The Presidential Suite Our Presidential Suite - 380sqm. of contemporary ambience. Enjoy your own : • Spacious mosaic marble foyer with glass chandelier and water features • Verdant indoor garden and fountain • Outdoor solarium with water features • Master bedroom and guest bedroom with fireplaces and 30-inch LCD • Sunken full service bar with seating for six • 50-inch plasma and home theatre entertainment system with Surround Sound • Whirlpool therapeutic bath and rainforest Swiss steam showers • Automatic drapery and sheer controls • Conference room • 24-hour butler attention • VIP check-in and lounge access For your personal staff, three 92sqm. square-foot Entourage Suites are available on the same floor. 34 Tomorrow’s Hotels? Hilton unveils plans for the first luxury hotel in space. “The possibility of an orbiting or lunar hotel is discussed. It is suggested that when space scientists make it physically feasible to establish hotels in space and to transport people, the hotel industry will meet the challenge” (Barron Hilton).