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Fashion On Demand
Using tomorrow’s technology to clothe you today
The Project
“Fashion On Demand” is a student-run company that uses cutting edge technology
to create student-designed clothes automatically customized to any individual.
Custom Design
Customers start by choosing a design. They then select the fabric, color, number of buttons,
width of the lapel, height of the collar, or other specifications. Finally the clothes that THEY
have customized are automatically made to THEIR exact measurements, so the fit is perfect.
…and you can even do this online through a web site.
A Multi-Discipline Company
“Fashion On Demand”
injects new life into the
traditional fashion vocation.
The students are truly
entrepreneurs, starting and
running an actual company.
Each department in the
company exemplifies many
academic and vocational
disciplines, and exists as an
interdependent part of a larger
whole.
Department Interaction
For example, Business may suggest a
clothing line based on market research.
Fashion creates designs, and shares its
work with the Graphics department for
advertising and promotions.
If Testing proves that a new design has
a flaw, the other departments must
change their work accordingly.
If Business decides there is a financial
reason to change a design, the other
departments must implement the
changes, and so on…
Student Benefits
The students gain hands-on experience:
The students develop NJCCCS skills in:
•Building a business
•Identifying a target market
•Designing fashions
•Utilizing cutting edge technology
•Creating graphics
•Networking technology
•Developing Java e-commerce websites
•Performing scientific research & testing
•Working with real clients
•Working with real deadlines
•Breaking into a real industry
•Workplace readiness categories
•Technical categories
•Artistic categories
•Scientific categories
•Self management categories
•Critical thinking categories
Finally, it would be impossible to design
for specific target markets in an
international industry without developing
an understanding of other cultural and
political systems.
Technology
At the center of Fashion On Demand is exciting technology from Gerber that includes a
Digitizing Workstation where new patterns can be created or old ones converted. Optimizing
software fits pattern pieces together like a jigsaw puzzle so that every possible part of a piece of
cutting cloth is used. Pattern layouts go to a Computerized Cutting Machine, plotter or database.
Since this is all taking place in a computer, we can easily create and cut customized patterns
based upon manual data input, a stored database, or an online database.
Web Site
Company research has led to this website design, developed by the Graphics and Programming
departments. On the left is a window that contains the current order. The customer selects the
fabric, color, sizes, design changes, number of buttons, type of pockets, etc, in the large window
to the right.
Database
The “front end” web page connects to the
“back end” Gerber system using Java,
Apache, Access, Apache Tomcat and other
technologies.
Measurements can be saved as profiles in a
database. A customer will be able to log in,
update the saved waist size to compensate
for holiday dinners, and order an entire
wardrobe in the new custom size.
Company
If this were a real business, we would spend 6-18 months creating a business plan. We would then look
for startup capital, location, employees, equipment, materials, clients, etc. As a school project, we wanted
to hit the ground running with all students “hands-on” from the first day. The students were immediately
assigned to departments and tasks.
While Fashion On Demand will eventually include most of the subjects at Teterboro, the students were
initially divided into the following 5 departments:
BUSINESS • FASHION • INFORMATION TECHNOLOGY & PROGRAMMING
ADVERTISING & GRAPHICS
• RESEARCH & TESTING
Business
Fashion
Advertising & Graphics
•Company Growth
•Financial
•Legal
•International Law (& Human Rights)
•Industry Methods, Target Markets
•Product Design, Marketing
•Production (Creative & Technical)
•Distribution / Procurement
•Customer Considerations
•Sales / Marketing
•Advertising & Promotion
•Personnel
•Fashion Research & Design
•GERBER Software
•Digital Pattern Design
•Production / GERBER Cutter
•Distribution
•Corporate Design (Logos, Corporate Identity, etc)
•Product Design
•Marketing Design & Techniques
•Advertising & Promotions
Research & Testing
IT & Programming
•Business Technology
•Networking
•Web Design / Development / Maint.
•CAD Technology
•GERBER Technology
•Physical Research & Testing of materials, dyes, etc.
•Chemical Research & Testing of materials, dyes, etc.
•Biological Research & Testing of materials, dyes, etc.
So Far…
At the beginning, each department was given basic assignments to get started. On the 3rd day, all
the students met to discuss our target market. Since our initial theme is Contemporary Teen
Fashion, we created surveys to find out what REALLY INTERESTED our fellow students.
Creating the surveys also helped align the different departments in a single direction.
So Far…
The Business department is developing a business plan, conducting market research, developing
the company infrastructure, and coordinating the other departments.
So Far…
The Fashion department has created many designs that are being altered in light of the survey
results. They are also creating new designs based on those results.
So Far…
The Information Technology & Programming department has been developing and testing Java
websites, flash animations and web accessible databases.
So Far…
The Advertising and Graphics department is creating a flood of designs for promotional
advertisements and the website itself.
So Far…
The Research and Testing department has been destroying fabrics under various conditions.
Their results are shared with the Fashion and Business departments.
Fashion On Demand
We are the future of Vocational Education. We are a real company, combining the latest
technology from various Industries to build business experience we can apply in the real world.
We are Fashion On Demand.
Thank you for supporting this project. We invite you to join us at our May Fashion Show so that
you can see Fashion On Demand in action.
Fashion On Demand would also like to thank Dr. John Grieco, George Gonzalez and Andrea Sheridan
for giving us the project and technology.
http://www.bergen.org/btteterboro/fod