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VISUAL
INSIGHTS
A Practical Guide to Making Sense of Data
Katy Börner & David E. Polley
This textbook offers a gentle introduction to the design of insightful visualizations. It seamlessly
blends theory and practice, giving readers both the theoretical foundation and the practical skills
necessary to render data into insights.
“This book is the first serious attempt at offering a theoretical
and practical introduction to this discipline. I foresee that it’ll
become the textbook of choice for many instructors.”
—Alberto Cairo, author of The Functional Art: an Introduction to Information Graphics and Visualization
The first chapter introduces a theoretical
framework that covers temporal, geospatial,
topical, and network data analyses and
visualizations. It is followed by chapters
that detail visualizations and workflows
that aim to answer “when” (temporal data),
“where” (geospatial data), “what” (topical
data), and “with whom” (trees and networks)
questions. The design and deployment of
interactive online visualizations is discussed.
Each chapter has a hands-on part that
demonstrates how plug-and-play macroscope
tools can be used to run advanced data
mining and visualization algorithms. The final
two chapters present exemplary case studies
and discuss future developments.
The book accompanies the Information
Visualization MOOC that attracts students,
scholars, and practitioners from many fields
of science and from all over the world.
ivmooc.cns.iu.edu/ivmoocbook14
978-0-262-52619-7
7.5 x 9, 292 pp.
The MIT Press | Cambridge, MA
mitpress.mit.edu