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This presentation is for discussion purposes only and is not an offering or
solicitation for investment. Investments can only be made through
actual investment documents.
PRELUDE TO SUCCESS ON BROADWAY
•
Rebecca is a proven success as a musical. It has been performed in 6 cities with strong results and is ready to take
the Broadway stage, the most lucrative theatre market in the world.
•
2
Vienna
97% Occupancy
3 year run at the 1,200 seat Raimund Theatre
Tokyo
100%
Occupancy
Imperial Theatre
Budapest
90% Occupancy
7 Months at the Operettszínház
Helsinki
90% Occupancy
9 Months at the Helsinki City Theatre
St Gallen
90% Occupancy
Running now open ended
Stuttgart
95% Occupancy
Running now open ended
Several strong assets are embedded or attached to the Broadway production .
Book
✔
Rebecca is in it’s 30th print edition with over 3 million copies sold
worldwide.
Music
✔
Michael Kunze and Sylvester Levay’s works have earned a combined 79
Platinum and Gold records and over 1 billion dollars worldwide
Creative
✔
Strong creative team led by Michael Blakemore (2 time Tony winner),
Christopher Hampton (Tony nominee and Academy Award winner), and
Graciela Daniele (10 time Tony nominee) all of who have proven Broadway
successes.
Theatre
✔
The Shubert Organization, Broadway’s preeminent theatre company, will
house the Broadway production and are a major investor in the show.
Experience
✔
Collectively Ben Sprecher and Louise Forlenza have produced or managed
over 50 Plays and Musicals on and off Broadway and on tour
This document is for discussion purposes only and is not an offering or solicitation for investment
B R I N G I N G R E B E C C A T O B R O AD WAY O V E RV I E W
3
•
Rebecca could be the next “Phantom of the Opera” which has made over 2 billion dollars worldwide
•
Rebecca Broadway Limited Partnership is the “Parent Company” and is looking to raise a total of
$14,000,000 to produce the musical version of Daphne du Maurier’s masterpiece, Rebecca, on Broadway,
opening in Fall of 2012.
•
$12,000,000 has already been committed and collected
•
An investor in the Broadway production will have the first right (but not the obligation) to invest in any of the
future productions produced or licensed by the Parent Company. The Parent Company has the rights in all
English speaking countries including Singapore and South Africa as well foreign language rights in South
America, Singapore, Macao and Beijing. The producers plan to mount London (winter 2013/spring 2014) and
Australian productions.
•
Superior recoupment schedule compared with most musicals in that investors receive first $260,000 per week
in operating profits after a mandatory $40,946 royalty payment, until full recoupment which is estimated at at a
conservative level to be in the 47th week of operation on Broadway and should Rebecca be the hit we
anticipate it can recoup in the 24th week of the Broadway run.
•
Production is built to run for a long, long time with low fixed operating costs puts break-even box office at
$540,000 per week; show is built to run and run and run at a profit, bringing superior profits to investors
•
Excellent ancillary revenue potential as Rebecca Broadway LP has extensive licensing rights for Rebecca
globally. Investors will share in the proceeds from these rights. These licensing rights serve as a backstop to
an investment.
•
The chance be a part of something special on Broadway with the potential for Producer billing, VIP access,
2013 Tony invitations to what has real potential to be a leading Broadway musical, with $250,000 minimum
investment
This document is for discussion purposes only and is not an offering or solicitation for investment
A WORLD CLASS TEAM IS BRINGING ONE OF THE WORLD’S BEST SELLING NOVELS,
REBECCA, TO THE BROADWAY STAGE
4
•
Michael Blakemore (Director): The only director ever to win Tony Awards for both a play
(Copenhagen) and a musical (Kiss Me Kate) in the same year. One of the most important
directors in the English speaking theatre, he was inducted into the Theatre Hall of Fame in 2010.
•
Christopher Hampton (Playwright): The four time Tony Award winner (including Sunset
Boulevard and Les Liaisons Dangereuses) and Academy Award winner (Dangerous Liaisons) has
adapted Rebecca for the Broadway stage.
•
Michael Kunze (Book & Lyrics) & Sylvester Levay (Music): Michael Kunze and Sylvester
Levay’s works have received 79 Platinum and Gold records and have reached a worldwide
audience of 20 million people. The Worldwide box office gross of their works has passed the $1
billion mark.
•
Francesca Zambello (Co-Director): World renowned Opera Director and original Director of
Rebecca. Directed the Broadway production of Little Mermaid, and is the resident Artistic Director
for the Glimmerglass Opera Company.
•
Graciela Daniele (Musical Staging): Ten time Tony winner Director/Choreographer responsible
for the musical Ragtime, The Mystery of Edwin Drood, Once on this Island, among many others
as well as four Woody Allen films
•
Ben Sprecher & Louise Forlenza (Producers): Collectively they have produced many Broadway,
Off Broadway productions and National Tours, including Little House on the Prairie the Musical
150% profit), Moon For the Misbegotten (125% profit), American Buffalo, Legends! (158% profit),
The Odd Couple (300% profit), Annie Warbucks (recouped), Fortune’s Fool (recouped), Lennon,
Anything Goes (123% profit) , Unexpected Man (135% profit), Two Pianos Four Hands (225%
profit) among many others.
This document is for discussion purposes only and is not an offering or solicitation for investment
POTENTIAL INVESTEMENT RETURNS FROM ALL REVENUE STREAMS
INCLUDING LICENSED COMPANIES, MERCHANDISE AND ANCILL ARY INCOME
Investment returns in any Broadway production are primarily a function of the average
revenue received per available seat that could be sold, and the length of time a show runs
as well as income received from licensed production, merchandise, cast album and stock
and amateur licensing.
Rebecca Broadway LP’s returns will be equal to 50% of Adjusted Net Profits, pro-rata based
on the amount invested against total Rebecca Broadway Limited Partnership capitalization.
The following table presents the approximate return potential for investors for Rebecca as a
Broadway hit.
Investor returns on $1 invested in Broadway LP
Return achieved with cash flows over 7 years
Table recap from next page:
Cash returned for every $1 invested
Internal Rate of Return
Weeks to fully recoup initial investment
5
($140 revenue per seat, 7-year run)
$4.64
77%
24
This document is for discussion purposes only and is not an offering or solicitation for investment
REBECCA THE MUSICAL
REBECCA BROADWAY LP
(000's)
Weeks Run
Average Realized Revenue Per Avail. Seat
364
$140
Q1
Year 1
Q2
Q3
Q4
Q5
Year 2
Q6
Q7
Q8
Year 3
Year 4
Year 5
Year 6
Year 7
Total
Gross Box Office
$16,831
$16,831
$16,831
$16,831
$16,831
$16,831
$16,831
$16,831
$67,325
$67,325
$67,325
$67,325
$67,325
$471,278
Less Ticket Commissions & Fees
Operating Costs
Marketing Costs
Fixed Fees
Theatre Royalty (7%)
Operating Cash Flow from GBO
($1,599)
($5,421)
($1,300)
($169)
($1,066)
--------$7,276
($1,599)
($5,421)
($1,300)
($169)
($1,066)
--------$7,276
($1,599)
($5,421)
($1,300)
($169)
($1,066)
--------$7,276
($1,599)
($5,421)
($1,300)
($169)
($1,066)
--------$7,276
($1,599)
($5,421)
($1,300)
($169)
($1,066)
--------$7,276
($1,599)
($5,421)
($1,300)
($169)
($1,066)
--------$7,276
($1,599)
($5,421)
($1,300)
($169)
($1,066)
--------$7,276
($1,599)
($5,421)
($1,300)
($169)
($1,066)
--------$7,276
($6,396)
($21,684)
($5,200)
($676)
($4,265)
--------$29,104
($6,396)
($21,684)
($5,200)
($676)
($4,265)
--------$29,104
($6,396)
($21,684)
($5,200)
($676)
($4,265)
--------$29,104
($6,396)
($21,684)
($5,200)
($676)
($4,265)
--------$29,104
($6,396)
($21,684)
($5,200)
($676)
($4,265)
--------$29,104
($44,771)
($151,788)
($36,400)
($4,732)
($29,855)
--------$203,731
Priority Investor Recoupment
Excess Investor Recoupment
Investor Recoupment from Ancillary Revenue
Total Investment Recoupment
($3,510)
($3,234)
($325)
($7,069)
($2,901)
($2,488)
($250)
($5,639)
($532)
$0
$0
$0
$0
($532)
($532)
$0
($702)
$0
($271)
($1,506)
($495)
$0
($2,575)
($574)
($1,356)
($5,000)
($293)
$0
$0
($3,729)
($1,397)
($5,419)
($293)
$0
$0
($3,729)
($1,397)
($5,419)
($293)
$0
$0
($3,729)
($963)
($4,985)
($293)
$0
$0
($3,729)
$0
($4,022)
($293)
($1,171) ($1,171) ($1,171) ($1,171) ($1,171)
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
($3,729) ($14,917) ($14,917) ($14,917) ($14,917) ($14,917)
$0
$0
$0
$0
$0
$0
($4,022) ($16,088) ($16,088) ($16,088) ($16,088) ($16,088)
($8,879)
$0
($3,277)
($93,807)
($5,384)
($111,347)
$325
--------$0
$325
--------$457
$325
--------$2,601
$325
--------$2,182
$546
--------$2,403
$546
--------$2,837
$546
--------$3,800
$546
--------$3,800
$3,224
--------$16,240
$4,712
--------$17,728
$5,908
--------$18,924
$5,908
--------$18,924
$5,908
--------$18,924
$29,144
--------$108,821
$0
--------$0
$0
($251)
--------($206)
$0
($1,428)
--------($1,173)
$0
($1,198)
--------($985)
$0
($1,319)
--------($1,084)
$0
($1,557)
--------($1,280)
$0
($2,086)
--------($1,714)
$0
($2,086)
--------($1,714)
$0
($8,914)
--------($7,326)
$0
($9,730)
--------($7,998)
$0
($10,387)
--------($8,537)
$0
($10,387)
--------($8,537)
$0
($10,387)
--------($8,537)
($793)
($59,729)
--------($49,092)
($793)
$7,069
$7,069
0.52 x
$5,845
$12,914
0.96 x
$1,173
$14,087
1.04 x
$985
$15,072
1.12 x
$1,084
$16,156
1.20 x
$1,280
$17,436
1.29 x
$1,714
$19,150
1.42 x
$1,714
$20,864
1.55 x
$7,326
$28,191
2.09 x
$7,998
$36,188
2.68 x
$8,537
$44,726
3.31 x
$8,537
$53,263
3.95 x
$9,330
$62,592
4.64 x
$62,592
$62,592
4.64 x
Guaranteed Royalty Payments
Excess Royalty Payments pre-Recoupment
Earned Royalties, Pre-110% Recoupment
Earned Royalties, Post-110% Recoupment
Payments of Deferred Royalties
Total Royalties Paid
Ancillary Revenues
Profits available for Profit Sharing
Net Profit Participations
Profits distributed to LPs
Deposit recoupment to LPs
Total All Distributions to LPs
Cumulative Distributions to LPs
Multiple of Iniital Investment Amount
Amount Invested
Weeks to Recoup Initial Investment
IRR for all Rebecca Broadway LP Investors
6
7.0 years
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
($6,411)
($5,721)
($575)
($12,708)
$13,500
24
77%
This document is for discussion purposes only and is not an offering or solicitation for investment
I NVESTOR B ENEFITS
Co-Producer Entitlement
VIP Tickets Red Carpet Gala
Backstage Access
•
•
•
•
•
•
•
•
•
•
•
7
Investors with capital contributions of $1,000,000 or greater will receive billing as a Producer above
the title of the musical.
Co-Producer biography will appear in the program of the Broadway production.
VIP tickets to the gala red-carpet opening night, along with an invitation to the private opening night
party where you can meet the cast.
Private access to attend dress rehearsals, preview performances and back stage tours with friends
and family .
Access to casting calls and auditions.
Invitation to the press “Meet and Greet” at the first day of rehearsals.
Special, behind the scenes costume shop tour to see the visualization and creation of the
costumes to be worn by the Rebecca cast.
Access to the 2013 Tony Awards and the Annual Tony Awards after party.
The ability to purchase reserved house seats in a prime location at any production of Rebecca,
worldwide.
Additionally, being an investor enables you to use the services of the production office to procure
house seats at box office prices for other Broadway and West End theatrical productions.
Rebecca merchandise to share with family and friends.
This document is for discussion purposes only and is not an offering or solicitation for investment
P REMIERING O N B ROADWAY
The Broadway market has acted as a hedge against the global recession
celebrating record ticket sales in 2008, 2009 and 2010. Rebecca will
capitalize on this trend.
•
Broadway Sales
2010-11
2009-10
2008-09
(US$ Millions)
8
$1,080
$1.020
$943
Rebecca, with its classic coming of age story, is a production that is targeted
directly at the key demographic that drives Broadway - Women.
– Women, who drive 69% of the purchase decision and make up 66% of
the audience, are Broadway’s key market demographic.
• Their average age is 47.9 years
• They are highly educated
• They have above average incomes
– With over three million volumes of the novel in print and the Academy
Award winning Hitchcock film legacy, Rebecca should be a familiar title
to our core demographic and one that will spark interest among them.
This document is for discussion purposes only and is not an offering or solicitation for investment
F UTURE P RODUCTIONS
Participants in the Rebecca Broadway Limited Partnership will have the right to invest
in the future productions of Rebecca.
Anticipated productions include:
North American National Tour
London (West End)
UK National Tour
Australia
India
Canada
South Africa
Korea
Singapore
Macao
Beijing
9
This document is for discussion purposes only and is not an offering or solicitation for investment
CONTACT
Ben Sprecher & Louise Forlenza
Rebecca Broadway LP
257 West 52nd Street
New York, New York 10019
212-707-8270 ext 16
[email protected]
[email protected]
This document is for discussion purposes only and is not an offering or solicitation for investment