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News Release
BASF
at
FCE
Cosmetique
and
Pharma
2012:
May 24, 2012
Rosa Bafile
innovative solutions for beauty and health
Phone: 55 11 3043-2962
Fax: 55 11 3043-2505
 BASF showcases its latest innovations for the Brazilian market in the
International
Technology
Exhibition
for
the
Cosmetic
and
Pharmaceutical Industry
 Portfolio includes pigments, high-performance ingredients for cosmetic
and pharmaceutical actives
BASF personal and health care businesses are ideally positioned to serve
present and future market demands. Backed up by strong technological
and research capabilities, the world’s leading supplier of high-quality
ingredients and actives for the personal care and pharmaceutical industry
is set to launch its innovative solutions at the 17th International Technology
Exhibition for the Cosmetic and Pharmaceutical Industry.
Care Creations™
The BASF Personal Care business will also present its new brand,
Care Creations™ and communication concept, “Inspired by Life”, while
inviting customers to experience how the personal care market can be
shaped by innovations inspired by life. The BASF Personal Care business
is ideally positioned to serve the personal care market demands, both
today and in the future. Based on strong technological and research
capabilities, the world’s leading supplier of high-quality ingredients and
actives for the personal care industry will continue to follow consumer
trends and market demands closely. Care Creations™ gives voice to this
commitment and business approach, while expressing clearly its strengths
of science excellence and market empathy, enabling BASF to develop
innovative and valuable solutions for its customers
Mail: [email protected]
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Ingredients for hair care products
Plantasil® Relaxcare: innovative product for the ethnic hair care market.
Consumers with curly hair are increasingly looking for new products that
straighten the hair while protecting and strengthening it at the same time.
Plantasil Relaxcare is easily incorporated into lye relaxer formulations and
improves both the mechanical stability and tactile properties of the relaxed
hair.
Luvigel® FIT: liquid thickener tailor-made for clear and smooth hair-styling
gels. The new thickener makes it much easier for formulators to achieve
high setting performance due to its synergy effects with anionic and
cationic polymers.
Skin care products and services
The sensitive skin market has grown significantly in recent years. BASF
has an extremely diverse portfolio of active ingredients and raw materials
suitable for use in developing formulations for sensitive skin care.
Cetiol RLF: a new emollient, gentle on the skin and the environment. From
100% natural, renewable feedstock, naturally catalyzed with enzymes, this
is a fast spreading emollient (1400 mm²/10 min) with a light skin feel and
high sensorial acceptance, crystal clear appearance, and slight natural
fragrance. Approved by Ecocert and certified by NaTrue.
Service: BASF Sunscreen Simulator: Emerging markets will be the main
drivers of cosmetic growth in the future. To supply this demand, BASF has
reformulated its SPF simulation system to address Mercosul needs. The
system now includes higher than 60 SPF values and a specific tool to
Mercosul that shows the approval result.
New pigments for various applications
New shades for Timica® Pigments: Composed of natural mineral mica and
titanium dioxide, the new pigments enable BASF’s customers to give their
personal care products a lustrous shine and swirling, shimmery look, in
addition to high chromaticity and purity. The new shades are ideal for use
in radiance lotions, shampoos, body washes, liquid soaps and nail
polishes, and offer a perfect combination of attractive colors and appealing
effects.
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Chione™ HD: high-definition synthetic mica pigments which infuse
formulations with bright clean colors and brilliant pearlescent effects. They
provide excellent coverage, good skin adhesion, and a soft silky feel while
helping to create a flawless even-tone appearance in lipsticks, glosses,
foundations, BB creams, eye shadows, daily skincare and nail polishes.
Cloisonné® Vivid Red: an effect pigment that infuses cosmetics and
personal care formulations with dramatically luxurious and elegant color. It
also provides dynamic pearlescence with a lustrous metallic-like sheen. It
was engineered to deliver highly intense color with just the right touch of
romance, with an average particle size of ~20 μm. It is composed of natural
mica, titanium dioxide, and iron oxide. For formulations needing a
consistent, stable red pigment, one that won't fade, Cloisonné® Vivid Red
provides a new and exciting opportunity.
Flamenco Silk: Flamenco Silk’s finely sized particles provide intense
interference color and subtle luster for matte and low luster cosmetics and
personal care formulations. Ideal for cosmetics intended for global
distribution. When used with other colorants, Flamenco Silk creates
complex color interplay.
Beauty Creations
The cosmetic active ingredient business of BASF, resulting from the
merger of Beauty Care Solutions and Laboratoires Sérobiologiques,
presented its latest solutions to inspire beauty under its new banner
"Beauty Creations". Focusing on the skin and hair care market, the BASF
cosmetic active ingredients business develops and manufactures cosmetic
active ingredients as well as smart delivery and hair care categories. Indepth research in skin pigmentation, skin aging, protection against
environmental stress, modulation of hair growth, skin architecture as well
as unique R&D capabilities makes them the partner of choice for actively
inspiring beauty.
ActiwhiteTM: a preservative-free synergistic complex of pea extract and
sucrose dilaurate offering combined, rapidly visible in vivo effectiveness to
lighten the skin and reduce age spots in just 14 days. ActiwhiteTM complies
with Asian regulatory requirements and ensures optimal skin tolerance. In
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addition, ActiwhiteTM conforms with Ecocert Standards of Natural and
Organic Cosmetics.
Sqisandryl™: the latest launch from Beauty Creations. A preservative-free
extract from schisandra berries which has been proven to stimulate the
production of two key structural compounds involved in the stability of the
DEJ: collagen-17 and ladinin-1. Sqisandryl™ helps by preserving the
integrity and functionality of the DEJ, resulting in a noticeable increase in
the skin’s resilience, elasticity and firmness. Sqisandryl™ has Ecocert
Greenlife organic certification in compliance with the Ecocert Standard for
Natural and Organic Cosmetics*.
*Raw material certified by Ecocert Greenlife according to the Ecocert Standard for Natural and Organic
Cosmetics available at http://cosmetics.ecocert.com : 100% of the total ingredients are of natural origin,
100% of the total ingredients are from organic farming.
Superabsorbent polymers (SAPs)
Hysorb 9400: a superabsorbent polymer with high absorption of liquid and
improved retention. The product presents better performance in hygiene
applications under load, narrow PSD and enables BASF’s customers to
create and market new diaper designs with higher comfort levels.
Acrylic Complex in Camaçari: BASF is strengthening its position in the
superabsorbent polymers (SAP) market with investments in local
production sites in fast growing emerging markets. In South America, BASF
is building a SAP plant in Camaçari, Brazil with an annual capacity of
60,000 metric tons. Production is expected to start in late 2014.
Pharmaceutical Solutions
Kollicoat®: The industry’s leading portfolio of cutting-edge coating
excipients for a variety of formulation challenges: from attractively colored
instant-release coatings to highly efficient and cost-saving functional
coatings. With its latest innovation, Kollicoat Smartseal 30 D, BASF
enables effective and easy taste-masking for tablets, pellets and even
particles. Kollicoat® - Designed to be safe.
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To make the portfolios easier to navigate, BASF has developed a new
naming system for its dermatology and solubilization range. The new
names are related to compendial designations – so customers can easily
identify each excipient’s application.
Derma portfolio:
BASF's broad portfolio for dermatology features is now improved by topical
delivery systems and milder excipients. The entire dermatology line – from
emollients to APIs – meets the highest standards and all relevant
regulatory requirements.
Solubilizer portfolio:
The most promising active ingredient is useless unless it can be effectively
solubilized and made bio-available. BASF’s extensive range of solubilizers,
co-solvents and matrices is designed to meet the toughest challenges for
all dosage forms including solids, liquids and semi-solids.
Soluplus®: Soluplus is an excipient developed especially for use in hot
melt extrusion (HME) processes, a technology that is widely known in the
plastics industry and is increasingly attracting interest in the pharmaceutical
sector. Soluplus acts in this process as a polymeric matrix former for solid
solutions of active pharmaceutical ingredients (APIs). Its effect is to
increase the solubility and bioavailabilty of poorly water-soluble APIs.
Make note
BASF booth: H18
Lecture
Subject: Cetiol RLF: Gentle on Sensitive Skin and the Environment
Speaker: Mariele Oliveira, Technical Services Coordinator at BASF
Date: May, 30, at 10:30am
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About BASF
BASF is the world’s leading chemical company: The Chemical Company. Its portfolio ranges
from chemicals, plastics, performance products and crop protection products to oil and gas. We
combine economic success, social responsibility and environmental protection. Through
science and innovation we enable our customers in almost all industries to meet the current
and future needs of society. Our products and system solutions contribute to conserving
resources, ensuring healthy food and nutrition and helping to improve the quality of life. We
have summed up this contribution in our corporate purpose: We create chemistry for a
sustainable future. BASF posted sales of about €73.5 billion in 2011 and had more than
111,000 employees as of the end of the year. BASF shares are traded on the stock exchanges
in Frankfurt (BAS), London (BFA) and Zurich (AN). Further information on BASF is available on
the Internet at www.basf.com.