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JO B ET T E T . E S CO B AÑ AS
Lic en s e# 05 0 96 5 1
10-4 Cottonwoods St. Minglanilla, Cebu,
Phone – 0933-5636559 – 490-6293
Email: [email protected]
: [email protected]
Qualification, Grading and Detailed skills
Creating SEO and AdWords campaign plan, designing content
marketing strategies, report and analyzing website traffics, setting
SEO Team
conversion, monitoring SEO projects based on target, distributing and
8/10
Lead
monitoring task.
SEO
Specialist
Social Media
Specialist
Content
Marketing
Specialist
10/10
6/10
8/10
Site analysis, competition evaluation, keyword research and
distribution, Organic and PPC landing or sales page setup, google
analytics and webmaster reporting, affiliate program setup using
clickbank, niche site development, on page optimizatio n, internal page
link wheeling, SEO plan and link building plan creation and online
reputation management. Skillful with seo tools like link diagnosis,
ahref, rank tracker, alexa, spinner, hotsuite and Google queries.
Website social media integration using wordpress for Facebook,
Twitter, Youtube, Google plus, pinterest and stumble. Harvesting new
members using likes, comments, tweetable, likeable, pinnable, videos
and photos.
Consumable articles, internal blogging, document sharing, article
submissions, video submissions, lead generation blogging, podcasting,
infographics, tweetable, likeable, pinnable, videos and photos.
Article marketing, wiki, social bookmarking, social media updates, link
wheeling, social profile, document sharing, presentation, Private
Networks, video distribution, audio distribution, web 2.0, forum,
commenting, citation link building, edu and gov links.
Link Builder
10/10
Wordpress
Web Design
6/10
Wordpress front-end developer using CSS, PSD and HTML
Graphics artist
7/10
Design streamer, standee, poster, card, e-books, mock up website and
sales page.
PPC
Specialist
8/10
Conduct keyword research, create ad campaign and ad copies, setup
conversion, optimization of landing page, testing and reporting
Project
Management
6/10
Project study, planning, delegation and execution, testing and
evaluation
Portfolios
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www.sushidigital.com.au - App development Perth, Website design Perth, on and off page
optimisation
www.greatscape.com.au – Kimberly cruise, on page optimisation (1st page ranking)
www.lasersharp.com.au - Laser engraving Perth, on page optimization (1st page)
www.subiacobusinesscentre.com – Serviced office Subiaco, on page (1st page)
www.welive2care.com - call center Philippines, telemarketing Philippines, on and off page, 1st
page
www.essaywriter.co.uk - custom essays UK, essay writer UK, on and off page, 1 st page
www.rockstock.com - engagement rings, on and off page, lot of 1st page keywords
www.tgwebmedia.com – web design Tampa, web development Tampa, on and off page, 2 nd
page
www.coventrywest.com – used jaguar parts, on and off page optimization, 1st page
www.eko-law.com – FL business lawyer, on and off page optimization, 1st page
www.fabulousafter40.com - Fashion for women over 40, on and off page, lot of 1st page
keywords
www.ibcjapan.co.jp - Used japanese cars, on and off page, 2nd page, on and off page
www.kids-karate-perth.com.au, Kids karate Perth, on page, lot of 1st page keywords
www.avonvalleymetaldetecting.com.au, Metal Detector Perth, lot of 1st page keywords
www.emicol.com.au – CNC machining Perth, on and off page optimization, 2nd page ranking
Work Experiences
Team Leader – Sushi Digital
Nov 2014 –
Feb 2016
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Optimising newly developed websites and providing marketing recommendation
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Running adwords campaign for web design Perth and mobile app development
keywords

Optimising company web and app development website. Providing website
analysis, website structure recommendation, designing marketing plan and
assigning project to the staff

May 2010–
Oct 2014
www.sushidigital.com.au and all its portfolio websites.
SEO Manager - Live2Sell Inc
.
 Managing online marketing campaign of company website –
www.welive2care.com, , www.outsourcetothephilippines.com,
www.certifiednursingassistanthq.com . Manage a team of internet marketer in
optimizing company website and including company client’s website
www.therelationshipgym.com, elviowebdesign.com , http://ktowntickets.com, etc…

Harvest link resources, creating seo and social media plan.

Conduct keyword research and monitoring ranking. Link diagnosis of company
competitor both local and abroad.
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6 months campaign for adwords with keywords related to Call center,
telemarketing, etc.
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Bring more than 30 keywords into page one of Google search engine.
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Top keywords: Philippines call center, virtual Assistant Philippines, Inbound call
center, Outbound call center, Call center outsourcing, virtual assistant, outbound
telemarketing, customer service Philippines, etc..
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Develop niche site projects for the company.
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Setup affiliate marketing program
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Started to implement content marketing using 12 strategies
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Assisted the CEO in setup virtualstafffinder and webpa project
Senior SEO Specialist

www.essaywriter.co.uk – A UK based company that provides essay writing
services for European students.
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Site and internal link structure. I plan the sites future pages according to keywords,
sitemap structuring, keyword prioritization and distribution of keywords to each
page. Update the Meta tags, new pages and task distribution for supporting blogs.
Creates link building plan, audit link builders output and participate in link building.

Manage adwords and Facebook advertisement

Setup conversion tracking through GA and Facebook console
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Reports ranking, traffics, monitor conversion and competitors.
2009 – 2010
Keywords: Essay writing, Custom Essays, Essay Examples, Sample Essays, Law
Essays, dissertation writing UK
SEO Specialists
2007 - 2009

ICOMM International, IT Park Cebu City.

Servicing IBC Japan and AutoTerminal - US, NZ, UK, AU, SA. Set up site structure,
internal link juice distribution and sitemap updates.
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Reporting through data base and Google analytics.
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Email blasting, e-mail tracking. SEM, SEO, blogging, link building through, article
submission, link exchange, directory listing, social book marking and press
releases.
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Website: www.ibcjapan.co.jp, autoterminal.com, motohound.co.nz

keywords: used cars from Japan, Japanese used cars & Japanese exporter of
used cars
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Highest rank of the keyword is 7th under the keyword “used cars from Japan”.
Computer Teacher – ICT Trainor
2002-2007
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DepEd Cebu Province, Lahug Cebu City. Teacher Trainor in DepED Cebu
Province
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Curriculum writer for teacher training and DepED Technology region VII

Handling subjects on Mathematics and Computer for Minglanilla National Science
High School
Education and Training
SEO Philippines - White Hat and Gray Hat Technique
Jan 2010

Link building through white and gray hat technique
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Identify 10 avenues for off page optimization
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Enumerate ideal website for search engine
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Querying resources through Google scripts.
Professional Microsoft Unlimited Potential - TESDA/PPSK, Cebu
July 2006
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Web designing, multimedia preparation, database fundamentals and Ms Office
Web and Graphics Designing - Cebu Institute of Technology, Cebu City
2003
1998 2001
1992-1997
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Photoshop, Illustrator, Dreamweaver, PageMaker, Flash and Premiere
Research & Statistics - Philippines Normal University, Taft Avenue., Manila

Master of Arts in Measurement and Evaluation 27 Units
Bachelor of Science in Education - Mathematics (Academic Awardees)
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PHILIPPINES CHRISTIAN UNIVERSITY
Achievements / Recognition
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Helps bring new clients bringing company employees population from 50 to 300
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Improve conversion from 5 to 50 per month for essaywriting.
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Speakers on niche development at Cebu Institute of Technology – IT Department
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Brought more than 100 keywords to Google first page.
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Highest page rank attain is PR 5
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3 social media viral success
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As Educator
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Curriculum designer for teachers IT training of the Department of Education –
Cebu Division.
National Newsletter and Web Designing competition – 2nd and 4th placer
Regional DepEd’s IT lecturer for teacher, supervisors and school administrator.
Academic Awardee 1997
 Philippines Christian University

As Student
Character References
Flomar Padillo
Project Manager
Sushi Digital
6F Creativo Bldg, Cebu City
[email protected]
0998 550 5803
CHLEA S. LUGATIMAN
OFFICE MANAGER
CROWD METRIC SOLUTIONS
[email protected]