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Advanced Marketing Basics Guidebook Your assignment is to make a marketing basic Power Point for the following terms. For each term you should have a slide that gives the definition of the term, an example of how it relates to your chosen business, and a picture that relates to the concept. You will present some of these topics to the class when completed. You will have 2 ½ days to work on this project. We will start presenting on Wednesday, 9/12/12. This project will be worth 100 points so do a good job on it!!! 1. Goods 2. Services 3. marketing 4. exchange 5. distribution 6. financing 7. marketing information management 8. pricing 9. product/service management 10. selling 11. promotion 12. form utility 13. place utility 14. time utility 15. possession utility 16. information utility 17. marketing concept 18. customers 19. consumers 20. market 21. target market 22. customer profile 23. marketing mix 24. market segmentation 25. demographics 26. psychographics 27. geographics 28. product benefits