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BA 275 Winter 2007 Introduction Statistics is the science of data. It involves collecting, classifying, summarizing, organizing, analyzing, and interpreting numerical information. Fundamental Elements of Statistics A population is a set of units (usually people, objects, transactions, or events) that we are interested in studying. It is the totality of items or things under consideration. A sample is subset of the units of a population. It is the portion of the population that is selected for analysis. A parameter is a numerical descriptive measure of a population. It is a summary measure that is computed to describe a characteristic of an entire population. Because it is based on the elements in the population, its value is almost unknown. A statistic is a numerical descriptive measure of a sample. It is a summary measure calculated from the observations in the sample. Types of Data Quantitative/Numerical Data Values are real numbers. Arithmetic calculations are valid. Examples include SAT scores, Age, Income, etc. Qualitative/Categorical Data Values represent the names of possible categories, and do not have usual numerical meaning. Usual arithmetic calculations are not valid. Examples: Use the number 0 to represent a male student, and 1 to represent a female student. Hsieh, P-H 1 BA 275 Winter 2007 Introduction Doing Statistics Circle POPULATION parameters: , 2, , p, etc. Drawing conclusions from data: Estimation Hypothesis Testing Regression Analysis Contingency Tables Selecting a random sample: X1, X2, …, Xn Organizing data: Qualitative Quantitative Sample of size n x1, x2, …, xn statistics:x , s2, s,p̂ , etc. Describing uncertainty: Random variables, Probability, Distributions Discrete: binomial distribution Continuous: normal distribution, Sampling distribution of the sample mean Hsieh, P-H 2