Download Nagwa El Gazzar Associate Professor PhD, Cairo University (Egypt

Nagwa El Gazzar
Associate Professor
PhD, Cairo University (Egypt)
Dr. El Gazzar joined Qatar University in 2012. Previously, she held the position of
Associate Dean of Faculty of Mass Communication and Alsun at Misr International
University- MIU (Egypt). She has a BA and MA degrees in Mass Communication, from the
American University in Cairo- AUC, and a PhD in Mass Communication, with a
concentration in Advertising and Public Relations from Cairo University. Dr. El Gazzar
teaches both general requirement courses in communication, and in the strategic
communications concentration. Her practical experience focuses on market research and in
strategic communication consultancy and training, as she has held the position of marketing
specialist in a US AID Project for media development in Egypt. As a communication
consultant she designed communication strategies for major ministries and multinational
organizations such as UNICEF and the European Union in Egypt. Her academic research
focuses on new media, public relations and integrated marketing communication. Her
studies have appeared in the Academic Journal of Sterling University, International Journal of Online
Marketing, Global Media Journal, Journal of Arab and Muslim Media Research, and Egyptian Journal of
Mass Communication Research, among others. Dr. El Gazzar has 15 years of academic
experience as an assistant/associate professor at MIU and AUC. She also worked for 10
years as a researcher in marketing research and training agencies in Cairo.