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Eman Azmi
Training Expert
(IFC, PMEC)
[email protected]
Eman Azmi – (Training Expert)
Part (I):
1. Promotion Mix.
2. Personal & nonpersonal elements.
3. What is personal
selling?
4. Why personal selling?
5. Promotion Strategies.
Eman Azmi – (Training Expert)
Part (I):
1. Promotion Mix.
Advertising
2. Personal & nonpersonal elements.
3. What is personal
selling?
Personal
Selling
Promotion
Mix
Sales
Promotion
4. Why personal selling?
5. Promotion Strategies.
Publicity
Eman Azmi – (Training Expert)
Part (I):
1. Promotion Mix.
Advertising
2. Personal & nonpersonal elements.
3. What is personal
selling?
Personal
Selling
Promotion
Mix
Sales
Promotion
4. Why personal selling?
5. Promotion Strategies.
Publicity
Eman Azmi – (Training Expert)
Part (I):
1. Promotion Mix.
Advertising
2. Personal & nonpersonal elements.
3. What is personal
selling?
Personal
Selling
Promotion
Mix
Sales
Promotion
4. Why personal selling?
5. Promotion Strategies.
Publicity
Eman Azmi – (Training Expert)
Part (I):
1. Promotion Mix.
2. Personal & nonpersonal elements.
Personal
Selling
market
3. What is personal
selling?
4. Why personal selling?
money (cost)
Product
5. Promotion Strategies.
Eman Azmi – (Training Expert)
Part (I):
1. Promotion Mix.
2. Personal & nonpersonal elements.
Personal
Selling
market
3. What is personal
selling?
4. Why personal selling?
money (cost)
Product
5. Promotion Strategies.
Eman Azmi – (Training Expert)
Part (I):
1. Promotion Mix.
2. Personal & nonpersonal elements.
3. What is personal
selling?
4. Why personal selling?
promotion efforts
Producer
Distribution
Channels
Customer
demand
5. Promotion Strategies.
Eman Azmi – (Training Expert)
Part (I):
1. Promotion Mix.
promotion efforts
2. Personal & nonpersonal elements.
3. What is personal
selling?
4. Why personal selling?
Producer
demand
Distribution
Channels
Customer
demand
5. Promotion Strategies.
Eman Azmi – (Training Expert)
Eman Azmi – (Training Expert)
Part (2):
1. Steps in effective
selling process.
2. SUPER sales person
skills.
Eman Azmi – (Training Expert)
Prospecting
& qualifying
Preapproach
Identify qualified
potential
customers
Learn as much
as possible
about customer
Handling
objections
Overcome customer
objections
Closing
Presentation &
demonstration
Approach
Make a Tell the product “story” & focus
relationship
on customer benefits
Follow-up
To insure customer
satisfaction & repeat
business
Ask for
an order
Eman Azmi – (Training Expert)
Part (2):
 Risky & innovator
1. Steps in effective
selling process.
 Sense of mission
2. SUPER sales person
skills.
 Solving problems
 Partner & team
player
 Rejections are
information
Eman Azmi – (Training Expert)
Eman Azmi – (Training Expert)
emanazmy@
yahoo.com
Eman Azmi – (Training Expert)
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