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Daily Mail {Main}
Keyword:
Marks & Spencer
UK
Tuesday 4, October 2011
27
277 sq. cm
ABC 2063738 Daily
page rate £32,508.00, scc rate £129.00
020 7938 6000
What’s for dinner? Rainbow
carrots and super broccoli
By Fiona MacRae
Science Correspondent
THE healthiest foods aren’t usually
the ones that tempt our tastebuds or t
turn our heads.
But two new additions to the super- ,
market shelves could be about to prove
that theory wrong.
t
A healthier and sweeter variety of broccoli goes on sale today – alongside eyecatching crunchy carrots in colours such
as purple, yellow and amber.
The super-broccoli is packed with a
plant chemical credited with warding off
cancer and heart problems, and is said
to taste better than other varieties.
The Beneforté broccoli contains up to
three times as much glucoraphanin – a
compound which, when broken down
within the body, is thought to provide
protection against prostate and other
cancers and improve heart health.
What’s more, raising levels of the plant
chemical reduces broccoli’s sharp flavour, making the vegetable taste less bitter. The scientists behind it, from the
John Innes Centre and Institute of Food
Research in Norwich, have spent almost
20 years working out why vegetables
such as broccoli are so good for us and
how to make them even healthier.
The Beneforté variety, which goes on
sale at Marks & Spencer stores around
the country today and costs no more
than normal broccoli, was produced by
crossing a common variety with a wild
one that contains exceptionally high levels of health-boosting glucoraphanin.
The chemical is also found in cauliflower and in Brussels sprouts, but at
much lower levels.
Dr Simon Coupe, M&S agronomist,
said: ‘It takes a long programme of growing to bring these products to market
and we’re proud to be able to be first to
t
The carrots, which have their foliage
still attached, will be sold as a mixed
selection in branches of Tesco across the
UK from today, costing £1 a bag.
Tesco vegetable buyer Steve Williams
said: ‘Some people that have tried them
have said that the white and yellow ones
are slightly sweeter than the orange variety and are also crunchier.’
Until the 16th century carrots were
usually purple or yellow, although it was
not uncommon to find other variations.
More crunch and more colour: The Tesco carrots
launch this product.’ Meanwhile, children who are reluctant to eat their
greens may now be tempted to tuck into
purple, orange, tangerine, white, yellow,
cream and amber instead.
The multicoloured carrots have been
grown naturally in Norfolk after being
cultivated from old varieties which were
no longer produced commercially
because orange has been the favoured
colour for hundreds of years.
The carrots, which have their foliage
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