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Mail order pharmacy:
cross-border trade and internet sales
Klaus Gritschneder
Vice President EAMSP
Agenda
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Who we are
Short history of mail order pharmacies
Legal basis of mail order pharmacies
Challenges and solutions
EDQM Zagreb 20.11.2014
Who we are?
• Umbrella organisation for all European based mail order
pharmacies
• 12 members from 6 European countries (D, NL, UK, SK, CH, B)
• Covering more then 90% of the European mail order market in sales
for drugs (Rx and OTC)
EDQM Zagreb 20.11.2014
History
• 1999 first mail order pharmacy in UK: pharmacy2you
• Since 2000 mail order pharmacies in the Netherlands for the
German market
• First One: DocMorris starting in 2000
• 2004 mail order pharmacies legal in Germany: more then 3000 mail
order pharmacies, but max. 100 important one`s
• Mail order in other countries: Switzerland, Sweden, Island, France,
Austria
EDQM Zagreb 20.11.2014
Actual status in Europe
EDQM Zagreb 20.11.2014
OTC in or outside of pharmacies
EDQM Zagreb 20.11.2014
Legal basis
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DocMorris sentence ECJ (11.12.2003 - C-322/01)
Cross-Border Directive (2011/24/EU)
Falsified Medicine Directive (2011/62/EU)
Legal frameworks in the memberstates
Mail order pharmacies must hit the rules in their country of origin,
but also the rules in the country of destination
EDQM Zagreb 20.11.2014
Challenges
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What`s different to high street pharmacies?
No local business, but nationwide or even cross border
Patient is not in front of the pharmacist
Consulting of patients via phone and e-mail
Special adherence programs
Safety first: drug safety within the dispensing process
Drug safety in the supply chain (cool chain)
Fight against fakes
Fight against illegal internet traders
EDQM Zagreb 20.11.2014
Illegal and falsified drugs –
only a problem in Afrika?
EDQM Zagreb 20.11.2014
Some examples from the
European market
EDQM Zagreb 20.11.2014
easy-apotheke.com
cialis20mgkaufen.net
shopapothekeonline.de
What we will do
• Implementing the FMD
• Implementing .pharmacy TLD
• Supporting the activities of ASOP
EDQM Zagreb 20.11.2014
EDQM Zagreb 20.11.2014
Internationale cooperations
within ASOP
EDQM Zagreb 20.11.2014
Thank you for your attention
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