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Poised for the Future
• We are creating new platforms of service and
intend to grow, evolve and further diversify
in a manner that will positively impact the
community and the blood supply.
• OneBlood is an innovator of technology and is the
first center in the country to create state-of-theart simulated training centers, giving employees
hands-on learning before going out in the field.
• We created a custom-made, one-of-a-kind
regulated software platform called RSA
(Regulated Software Application) that
makes collecting, processing and
tracking the blood supply more
efficient and transparent. It
also streamlines the donation
process creating a faster
and better donor
experience.
As the landscape of our industry
continues to shift, OneBlood remains
at the forefront of creating a new
template for delivering safe, available
and affordable blood to our hospital
partners and their patients.
We will not wait for change to impact
our operations, we are leading the
change and setting the course for the
future. As a trusted community asset
and stewards of the blood supply, it
is our responsibility to be innovators
who forge new ground and break
the boundaries of what was once
considered traditional blood banking.
Our progressive and forward-thinking
strategy has strengthened the blood
supply and mitigated costs to our
hospital partners and their patients.
That’s what a community asset does.
Patient’s lives depend on the work
that we do and for that very reason we
remain focused on the safety of the
blood supply and always ensuring the
right unit of blood is available when
and where it is needed.
W - MKT-BR-ABOUT
• As a community asset, we have taken the lead
in showing hospitals how they can actually use
less of our product by encouraging better blood
management practices.
• Blood management is a win, win. It helps
improve patient outcomes, allows hospitals to
control their costs because they don’t need as
much blood and in-turn helps prevent blood
shortages.
• The OneBlood Target Your Type initiative was
designed to empower and teach donors that
they play an important role in how the blood
supply is managed.
• Target Your Type is showing donors how to give
the most needed components of their blood by
choosing the best donation method for their
blood type.
• The Target Your Type approach greatly
strengthens the blood supply and helps ensure
the right type, at the right time is available for
the right patient, precisely when they need it.
Our Journey
PROGRESSIVE
Blood Management
OneBlood is a not-for-profit,
community asset responsible
for providing safe, available and
affordable blood to our hospital
partners and their patients.
AVAILABLE
SAFE
• Safety of the blood supply
is top priority.
• OneBlood is heavily regulated
and mandated by the Food
and Drug Administration (FDA).
• Required to follow all FDA rules and subject to
FDA inspections to ensure complete
compliance.
• Constant vigilance of all aspects of our
operations by the OneBlood Quality and
Regulatory Division ensures strong regulatory
compliance and safety of the blood supply.
• Every unit of blood undergoes more than a
dozen tests at our state-of-the-art testing
facility to ensure patient safety.
Peach
Taylor
Houston
Marion
Chattahoochee
Macon
Schley
Stewart Webster
Quitman
Crenshaw
Lee
Clarke
Monroe
65
Conecuh
Washington
Dale
Coffee
Covington
Escambia
Baldwin
Santa Rosa
Okaloosa
Walton
Wayne
Colquitt
Brantley
Ware
Thomas
Brooks
Lowndes
Camden
Charlton
Clinch
Grady
Nassau
Echols
Jackson
Gadsden
Washington
Leon
Calhoun
Bay
Madison
Duval
Hamilton
10
Columbia
Suwannee
Liberty
Gulf
Jefferson
Clay
Saint Johns
Gilchrist
Alachua
Putnam
Flagler
Dixie
Marion
Levy
Volusia
Lake
Citrus
Seminole
Orange
Sumter
Hernando
Brevard
95
Pasco
Osceola
Hillsborough
Hospitals are under intense pressure to contain
expenses. We saw the landscape of the health
care industry shifting and took proactive steps
to protect the blood supply and help mitigate
costs to our hospital partners and their patients.
We have repeatedly lowered fees for
our blood products year over year.
Our service fees are among
the lowest in the nation.
Bradford
Lafayette
Franklin
Duval
Baker
Union
Wakulla
Taylor
95
McIntosh
Pierce
Berrien
Cook
Lanier
Decatur
Mobile
Mitchell
Chatham
Liberty
Appling
Bacon
Coffee
Irwin
Long
Tift
Miller
Seminole
Holmes
Ben Hill
Turner
75
Worth
Chatham
Bryan
Tattnall
Jeff Davis
Atkinson
Baker
Early
Houston
Geneva
Escambia
Dougherty
Evans
Toombs
Telfair
Wilcox
•
Candler
Treutlen
Montgomery
Wheeler
Crisp
Terrell
Calhoun
Clay
Henry
Laurens
Dodge
Dooly
Sumter
Randolph
Butler
Bleckley
Pulaski
AFFORDABLE
Polk
Indian River
Pinellas
• Our operational footprint
makes the blood supply
stronger, especially in times
of natural disasters, such as a
hurricane.
• If one area of our operations has to
suspend operations, our other regions
are able to help supply blood to
impacted areas.
• OneBlood is able to respond in times of
national disasters by providing additional blood
if needed.
• Strategically located laboratories and
distribution centers provide quick response to
hospital needs and increases local availability
of blood products.
Okeechobee
Hardee
Saint Lucie
Highlands
Manatee
75
Martin
Desoto
Sarasota
Glades
Charlotte
Palm Beach
Hendry
Lee
Broward
Collier
Monroe
Miami-Dade
Monroe
Did you know? There are eight
different blood types, three main
components used from a blood
donation and three different
methods to donate.
O-
O+
A-
A+
B-
B+
AB-
AB+
The OneBlood Target Your Type
initiative shows donors how to
give the most needed components
of their blood type by targeting
how they donate.
•
•
We operate on a strict reimbursement model.
We do not accept government funding or
taxpayer money and we do not fundraise.
As we identify additional savings, we pass
those savings on to our hospital partners and
their patients.
OneBlood employs more
than 2,000 people.
More than 70 Donor Centers
Nearly 200 Mobile Units
OneBlood collects
nearly one million
units annually.
OneBlood serves
more than 200
hospital partners.
Share your power
O-
7%*
You are rare and powerful. O
negative is the universal blood type,
meaning anybody can receive your
red blood cells. O negative blood is
in high demand and vital for trauma
patients, premature babies and
cancer patients. You should donate
either whole blood or double red
blood cells.
A-
6%
You have a rare, yet powerful blood
type. Your red blood cells are needed
and so too are your platelets. You
have two ways to maximize your
lifesaving gift by either donating
whole blood or giving an automated
platelet donation.
B-
2%
As a B negative donor the power of
your blood is found in both your red
blood cells and your platelets and
plasma. You should consider giving
a double red cell donation or an automated platelet/plasma donation.
AB-
1%
You are the universal platelet and
plasma donor – meaning anybody
can receive these two components
of your blood regardless of the
recipients’ blood type. You are
strongly encouraged to give an automated platelet and plasma donation
to maximize your lifesaving power.
O+
37%
Your blood is powerful and popular.
1 in every 3 patients has O positive
blood, making this blood type in
high demand. You are encouraged
to donate whole blood or double
red blood cells to maximize your
lifesaving power.
A+
36%
A positive is a powerful blood
type because it is the second most
common blood type. Your red blood
cells are needed and so too are
your platelets. You are a perfect
candidate for either whole blood
donations or automated platelet and
plasma donations.
B+
8%
You are a rare blood type that holds
great power. Your red blood cells are
needed and so too are your platelets.
You are encouraged to donate whole
blood or platelets.
AB+
3%
Your plasma is powerful and can
be given to any patient regardless
of their blood type – making you
the universal plasma donor. You are
encouraged to give an automated
plasma and platelet donation to
maximize your gift.
*Percent of the population.
Donating is as easy as
1-2-3
STEP
1
GET READY
TO DONATE
STEP
2
TIME TO
DONATE
STEP
3
TRACK YOUR
RESULTS
• Eat a light meal and drink plenty
of water prior to donating
• Bring a photo ID and a list of any
medication you may be taking
• Wear a short sleeved shirt
• Visit a blood center location or
mobile blood drive
• Answer some questions and fill
out some paperwork
• Have your blood pressure,
temperature and iron levels checked
• Donate and share your power to
save lives!
• Create your own interactive account
at www.oneblood.org and:
- Track your cholesterol results
- Track your donation history
- Learn your blood type
- Make your next appointment
- Locate a donation center
- Find a mobile blood drive
Must be at least 16 years old and weigh a minimum of 110 pounds.
If 16 years old you must have your parent or guardian sign the blood center
permission slip to donate.
Low Iron
Some donors, especially women,
struggle with a lack of iron –
or low hemoglobin in their bodies.
Iron is needed for your body to produce hemoglobin. This is
important because the hemoglobin in your red blood cells
carries the oxygen from your lungs to all parts of your body.
If your body does not have enough iron, you may develop
iron deficiency anemia. Having iron deficiency results in
fewer red blood cells being produced by your body and less
oxygen is transported from your lungs, making you feel tired.
Your hemoglobin level plays a role in your ability to give
blood and must be at a certain level to donate. We will
check your hemoglobin levels and if the count is too low
you will not be able to donate that day.
The good news is that low
iron is usually a temporary
condition and can often
be improved simply by
eating more iron rich foods.
If this does not help, you
can also consult with your
physician about taking an
iron supplement.
Meat is one of the best
sources of iron. Dried
beans, fortified cereals
and breads as well as dark
leafy vegetables are also
good sources of iron. Dried
fruits, nuts and seeds make
healthy snacks and can also
help improve iron levels.
See reverse for detailed list of iron rich foods.
Iron Rich Foods
On average, a woman needs 18 mg iron a day
and a man needs 10 mg. See the table below
for a basic reference for iron rich foods:
AVG. MG. IRON
Wheat germ
1/2 cup
4
English muffin
1
1.5–1.9
Bran muffin
1
1.5
Tortillas1 1
Cooked cereal
1/2 cup
0.7
Bread (white or whole wheat) 1 slice
0.5
Dry cereal
3/4 cup
read label
Liver
Organ meats
Liver sausage
Shellfish
Red meats
Fish and poultry
3 oz.
3 oz.
3 oz.
3 oz.
3 oz.
3 oz.
8–9
7
4–6
4–5
4
2–3
Pumpkin seeds
Tofu
Cooked dry peas
1 oz.
4 oz.
1/2 cup
3.2
2.3
2–3
Sunflower seeds
Nuts
Egg
Peanut butter
1 oz.
2
1/3 cup
0.5–2.0
11
1 tbsp.
0.3
Prune juice
Raisins, dates, prunes
Figs, Apricots
Watermelon
Tomato juice
Strawberries
Apple juice
Banana
3/4 cup
1/2 cup
1/2 cup
6” x 1/2” slice
3/4 cup
1 cup
3/4 cup
1 cup
Cooked dark leafy greens
1/2 cup
3
Raw dark leafy greens
1 cup
2
Jicama
1/3 cup
Pizza (cheese or pepperoni)
Beef burrito
Beef taco
Bean burrito
Hamburger
Cheeseburger
1/2 of 10”
1
1
1
1 reg.
1 reg.
(beans, lentils, lima beans)
(spinach, collards, kale)
(spinach, collards, kale)
7.4
3–4
3–4
3
1.6
1.5
1.1
1
0.8
4.5–5.4
4.6
2.9
2.8
2.5
2.5
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FAST FOODS
VEGETABLES
FRUITS & JUICES
MEAT SUBSTITUTES
GRAINS
AMOUNT
MEAT
FOOD
Hispanics
Hold the Power
to Save Lives
A Growing Need in
the Community
Hispanics are the fastest
growing segment of the
United States population,
yet only a small percentage
of Hispanics donate blood.
Many Hispanics have type
O blood, the blood type
in highest demand, so it’s
important to know that as
a Hispanic blood donor,
you make a powerful
contribution to patients
in need.
Since genetically similar
blood is preferred for people
needing repeat transfusions,
Hispanic blood donors are
more likely to be a match for
other Hispanic patients in
need of blood transfusions.
Adding more donors from diverse racial and ethnic
backgrounds increases the likelihood that all
patients will find the match they need. This is also
true for the National Marrow Donor Program’s
Be The Match Registry.
Visit www.oneblood.org to find the nearest donor
center location or the Big Red Bus.
The Need
Is Real
Watch Maria’s story and many others at:
www.oneblood.org/hispanic
Maria’s Story
Maria Ruibal’s life revolved around children. She had a
son and was devastated when doctors told her she would
not be able to conceive again. More than a decade later
she learned she was pregnant, but her joy nearly turned
to tragedy during delivery complications. She underwent
three surgeries and 17 blood transfusions and then lapsed
into a coma. Miraculously, Maria came out of the coma two
weeks later and finally was able to hold her newborn son,
Christopher, for the first time. She encourages everyone to
give blood to help give someone else a second chance.
You hold
a unique
power
to help!
donating blood
• You won’t gain weight because you donate
• Donating improves your health by reducing
excess iron stored in your body
• Donating blood encourages your body to produce
new blood
• Donating blood does not affect the sex drive
• You are never too old to donate
• Taking medications does not necessarily mean
you are not eligible to donate
• Healthy diabetics may be eligible to donate
• You do not need a social security card to donate,
but you do need a photo ID
W - MKT-BR-HISP
Facts you • Donating blood is very safe
should know • T here is no risk of being infected with HIV by
Share Your Power
to Save Lives
OneBlood is an innovative,
Donating blood is one of the most
powerful actions any human being can take.
Your donation will literally save
someone’s life. It is that profound.
forward-thinking blood center that
provides safe, available and affordable
blood to more than 200 hospital partners
and their patients in 72 counties
throughout Florida and southern Georgia
and Alabama. OneBlood has major hubs in
Central Florida, South Florida, Tampa Bay
W - MKT-BR-QRG
and the Florida Panhandle.
Did you know?
Every two
seconds someone
needs blood
One in three of
us will need a
blood transfusion
Donating is as easy as
1-2-3
STEP
1
GET READY
TO DONATE
STEP
2
TIME TO
DONATE
STEP
3
TRACK YOUR
RESULTS
Share your power
Your donation
will help an
ill or injured
patient within
a few days. The
turn-around is
fast, the need
is constant.
• Eat a light meal and drink plenty
of water prior to donating
• Bring a photo ID and a list of any
medication you may be taking
• Wear a short sleeved shirt
• Visit a blood center location or
mobile blood drive
• Answer some questions and fill
out some paperwork
• Have your blood pressure,
temperature and iron levels checked
• Donate and share your power to
save lives!
• Create your own interactive account
at www.oneblood.org and:
- Track your cholesterol results
- Track your donation history
- Learn your blood type
- Make your next appointment
- Locate a donation center
- Find a mobile blood drive
Must be at least 16 years old and weigh a minimum of 110 pounds.
If 16 years old you must have your parent or guardian sign the blood center
permission slip to donate.
O-
7%*
You are rare and powerful. O
negative is the universal blood type,
meaning anybody can receive your
red blood cells. O negative blood is
in high demand and vital for trauma
patients, premature babies and
cancer patients. You should donate
either whole blood or double red
blood cells.
A-
6%
You have a rare, yet powerful blood
type. Your red blood cells are needed
and so too are your platelets. You
have two ways to maximize your
lifesaving gift by either donating
whole blood or giving an automated
platelet donation.
B-
2%
As a B negative donor the power of
your blood is found in both your red
blood cells and your platelets and
plasma. You should consider giving
a double red cell donation or an automated platelet/plasma donation.
AB-
1%
You are the universal platelet and
plasma donor – meaning anybody
can receive these two components
of your blood regardless of the
recipients’ blood type. You are
strongly encouraged to give an automated platelet and plasma donation
to maximize your lifesaving power.
O+
37%
Your blood is powerful and popular.
1 in every 3 patients has O positive
blood, making this blood type in
high demand. You are encouraged
to donate whole blood or double
red blood cells to maximize your
lifesaving power.
A+
36%
A positive is a powerful blood
type because it is the second most
common blood type. Your red blood
cells are needed and so too are
your platelets. You are a perfect
candidate for either whole blood
donations or automated platelet and
plasma donations.
B+
8%
You are a rare blood type that holds
great power. Your red blood cells are
needed and so too are your platelets.
You are encouraged to donate whole
blood or platelets.
AB+
3%
Your plasma is powerful and can
be given to any patient regardless
of their blood type – making you
the universal plasma donor. You are
encouraged to give an automated
plasma and platelet donation to
maximize your gift.
*Percent of the population.
Los afroamericanos
cuentan con un poder
único para salvar vidas
Los afroamericanos
y la anemia de
células falciformes
La anemia de células
falciformes es un trastorno
de la sangre heredaditario
que afecta principalmente a
los afroamericanos. Esta hace
que los glóbulos rojos de una
persona se vuelvan falciformes
o con forma de medialuna,
haciendo que sea difícil que
la sangre pase a través de los
vasos sanguíneos pequeños.
Los pacientes con anemia de
células falciformes a menudo
reciben transfusiones de sangre
para aumentar la cantidad
de glóbulos rojos normales
y ayudar a reducir el dolor y
aliviar la anemia. Dado que se
prefiere sangre genéticamente
similar para las personas
que necesitan transfusiones
reiteradas, los donantes de
sangre afroamericanos tienen
más probabilidades de ser
compatibles para la mayoría
de las personas con anemia de
células falciformes. Esto hace
que los afroamericanos sean
donantes ideales para ayudar
a los pacientes con anemia de
células falciforme.
Agregar más donantes de diversos orígenes raciales
y étnicos aumenta la probabilidad de que todos los
pacientes encuentren la compatibilidad que necesitan.
Esto también es así para el Registro “Be The Match” del
Programa Nacional de Donantes de Médula Ósea.
La
necesidad
es real
La historia
de Justin
Cuando Justin era bebé, gritaba, lloraba y extendía las manos
cuando sufría de dolor relacionado con la anemia de células
falciformes (SCD). Los médicos le diagnosticaron esta enfermedad incurable cuando tenía solo un año. Justin es ahora un
adolescente y disfruta de jugar al fútbol americano y escuchar
música. Es un adolescente típico, excepto que afronta la vida
sabiendo que siempre necesitará glóbulos rojos de donantes
compatibles para reemplazar sus células falciformes.
Cuando usted se convierte en donante de sangre, utiliza su
poder para ayudar a Justin y a otras 72,000 personas que sufren
de esta enfermedad, a menudo dolorosa.
Aumentar las donaciones de afroamericanos
es vital, porque los grupos sanguíneos O y B,
que son los de aproximadamente el 70% de
los afroamericanos, también están entre los
grupos sanguíneos con más demanda.
Mire la historia de Justin y muchas otras en:
www.oneblood.org/african-american
W - MKT-BR-AFR-SP
¡Usted cuenta con un
poder único para ayudar!