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Canadian Occupational Projection System Industrial Summaries – Construction and manufacturing Industries 20112020 Labour Market Research and Forecasting Policy Research Directorate Strategic Policy and Research Branch Construction (NAICS 2361-2362; 2371-2379; 2381-2389) This industry comprises establishments primarily engaged in constructing, repairing and renovating buildings and engineering works, and in subdividing and developing land. It is composed of three segments: construction of residential and non-residential buildings (commercial and industrial); heavy and civil engineering construction (such as highways, bridges and dams); and specialty trade contractors (such as masonry, painting and electrical work). Construction activities are domesticoriented and particularly sensitive to the business cycle, financial conditions and demographic trends. The industry employed 1.2 million workers in 2010 (7.1% of total employment in the economy), with 60% in specialty trade contractors, 29% in residential and non-residential construction, and 11% in heavy and civil engineering construction. The workforce is characterized by a significant concentration of self-employed, accounting for 30% of all workers. Major occupations include: managers in construction and transportation (NOC 071); contractors and supervisors, trades and related workers (NOC 721); carpenters and cabinetmakers (NOC 727); and trades helpers and labourers (NOC 761). The industry has been an important driver of Real GDP and Employment Growth Rates growth in total GDP and employment between in Construction the start of the last decade through the onset of (%, annual average) 2001-2010 2011-2020 the latest recession. From 2000 to 2008, 5 production grew at an annual average rate of 4 4.8%, the second best performance among all 3 industries, while 424,000 new jobs were created. 2 This impressive performance was propelled by a 1 sizeable increase in new housing construction 0 and renovations and by a large increase in Real GDP Employment capital spending in non-residential structures, Sources: Statistics Canada (historical) and HRSDC 2011 particularly in the energy sector for the COPS industrial scenario (projections). development of the oil sands in Alberta. In 2009, the industry GDP and employment have been severely impacted by the recession as residential and non-residential investment fell sharply, down by 8% and 20%, respectively. As the economic recovery unfolded, the industry rebounded strongly in 2010 spurred by mortgage rates at all-time lows, the Federal and Quebec Home Renovation Tax credit, and the infrastructure program of the Federal Economic Action Plan. On average, real GDP in the construction industry grew at an annual rate of 3.6% in the last ten years, while employment grew at a faster pace of 4.2% annually. Over the next decade, GDP growth in the construction industry is projected to slow considerably due to a slower increase in residential investment, particularly in new housing where higher interest rates will put downward pressure on demand for new homes. The formation of new households, which is expected to decline gradually over the next decade due to demographic changes, is the key factor that will affect housing demand, and thus, investment in new housing. Population aging is also expected to lead to a shift in the composition of housing starts from single- to multiple-dwellings, which require less investment per unit of housing. Furthermore, slower growth in total labour force and employment is expected to restrain the demand for new office space from businesses, and thus, investment in non-residential structures. On the other hand, faster investment growth in non-residential structures within the mining and energy sector, where growing demand has prompted the undertaking of numerous projects, will help support activity and job creation in the construction industry. As a result, growth in both real GDP and employment are projected to slow to an average annual rate of 1.7% and 1.4%, respectively. 1 Food and Beverage Products (NAICS 3111-3119; 3121; 3122) This industry comprises establishments primarily engaged in manufacturing food as well as beverage and tobacco products. Food manufacturing is by far the most important segment, accounting for 81% of production in 2010, followed by beverage products (17%) and tobacco products (2%). The industry is highly domestic-oriented as less than one quarter of its production is exported to foreign markets. With a total of 273,500 workers in 2010, it is the largest employer of the manufacturing sector (15.7% of all manufacturing workers). Most workers are operating in food manufacturing (89%) and employment in the industry is largely concentrated in Ontario (38%) and Quebec (28%). Major occupations include: machine operators and related workers in food, beverage and tobacco processing (NOC 946) and labourers in processing, manufacturing and utilities (NOC 961). The industry was the only manufacturing industry Real GDP and Employment Growth Rates to post positive, albeit modest, growth in output in Food and Beverage Products and employment from 2001 to 2010. This partly (%, annual average) 2001-2010 2011-2020 reflects the fact that production in food 1.5 manufacturing increased continuously over that 1.0 period, even during the recession of 2008 and 2009 when domestic demand was still supported 0.5 by growth in personal disposable income. On average, real GDP in the industry grew at an 0.0 annual rate of 0.8%, with all the increase coming Real GDP Employment from the food segment which expanded by 1.9% Sources: Statistics Canada (historical) and HRSDC 2011 annually. In contrast, production in the beverage COPS industrial scenario (projections). and tobacco segment fell year after year during the last decade, posting an average decrease of 3.1% annually. After remaining relatively flat over the 1990s, employment in the industry grew significantly in the first half of the past decade, driven by job creation in food manufacturing. These gains were, however, partly offset by losses in the subsequent years, particularly in 2009 and 2010, in response to slower growth in production and the need to improve productivity. As a result, employment in the industry grew at an average annual rate of only 0.3% over the last ten years. Still, it was the only manufacturing industry to employ more workers in 2010 than at the beginning of the decade. The performance of the industry in terms of production growth and job creation is projected to strengthen over the next decade. Additional, albeit slower, growth in population and in personal disposable income is expected to help support growth in domestic demand. Faster growth projected in the accommodation and food services industry should also help to foster domestic demand for food and beverage products. With respect to foreign demand, the industry could benefit from the rapid expansion of the emerging economies, such as China, India, Brazil and Vietnam. Rising household income in these countries is boosting global demand for food, and this represents growing opportunities for Canadian exporters. In sum, both real GDP and employment are projected to grow at an average annual rate of 1.4%, with employment reaching an all-time high of 313,000 workers by 2020. 2 Wood Product Manufacturing (NAICS 3211; 3212; 3219) This industry comprises establishments primarily engaged in manufacturing sawmills and wood preservation; veneer, plywood and engineered wood products; and other wood products (such as doors, windows and frames). Sawmills and wood preservation is the most important segment, accounting for 53% of production in 2010, while the remaining output is almost evenly split between the other two segments. The industry relies on both domestic and foreign markets, with a large share of production shipped to the United States. China is also becoming a growing export market, as the share of that country in total exports increased from 0.1% to 8.6% over the last decade. The industry employed 111,800 workers in 2010 (6.4% of total manufacturing employment), with 38% in sawmills and wood preservation, 16% in veneer, plywood and engineered wood products, and 46% in other wood products. Employment is mostly concentrated in Quebec (35%), British Columbia (26%), and Ontario (20%). Major occupations include: machine operators and related workers in pulp and paper production and wood processing (NOC 943); other assembly and related occupations (NOC 949); labourers in processing, manufacturing and utilities (NOC 961); and supervisors in processing occupations (NOC 921). The industry had a strong performance in the Real GDP and Employment Growth Rates first half of the last decade, driven by a in Wood Product Manufacturing substantial increase in new housing demand in (%, annual average) 2001-2010 2011-2020 North America, mostly from the United States. 4 In the following five years, however, real GDP 2 and employment fell drastically, posting 0 cumulative drops of 34% and 31%, respectively. During that period, the industry was affected by -2 the sharp appreciation of the Canadian dollar, -4 the intensification of global competition and, Real GDP Employment more importantly, the severe contraction in the Sources: Statistics Canada (historical) and HRSDC 2011 U.S. housing demand and the deepest recession COPS industrial scenario (projections). since World War II. Stimulated by the recovery in foreign and domestic demand, output grew by 11% in 2010, while employment fell for a sixth consecutive year, down by 5.0%. As a result, real GDP and employment declined at average annual rates of 1.1% and 3.8% respectively in the past ten years. Over the next decade, the industry is expected to benefit from faster investment growth in residential structures in North America, primarily from the United States where housing starts are projected to recover from historic lows of 600,000 units in 2009 and 2010 to an average of 1.3 million units from 2015 to 2020. The industry will also be spurred by rising demand in China, which has become the first importer of wood products in the world. However, in addition to a high Canadian dollar, the industry will keep facing three major challenges that will restrain its performance. First, limited timber supply, partly due to the mountain pine beetle infestation in British Columbia and reduced harvest area in Ontario and Quebec, will negatively impact production and employment prospects. Second, the transportation costs of trees, which are rising in line with oil prices and the increasing distance from cutting sites to mills, will likely limit improvements in the cost-competitiveness of the industry. Third, China is quickly becoming a major producer and exporter of several low-value added niche products such as hardwood flooring, prefabricated fencing and fiberboard. As a result, real GDP and employment are projected to grow at average annual rates of 2.5% and 1.0%, respectively. The projected increase in employment means that less than one-tenth of the jobs lost during the last decade would be regained by 2020, primarily reflecting the need to improve cost-competitiveness through additional gains in productivity. 3 Paper Manufacturing (NAICS 3221; 3222) This industry comprises establishments primarily engaged in manufacturing pulp and paper as well as converted paper products (such as paperboard boxes, corrugated boxes, fibre boxes and sanitary food containers). Pulp and paper is the most important segment, accounting for about two thirds of production. Overall, the industry is export intensive as more than two thirds of its revenues come from foreign markets, largely from the United States. The two segments, however, do not face the same degree of exposure to changes in domestic and foreign economic conditions. Converted paper is highly dependent on domestic demand, with 75% of its production sold within the country. In contrast, pulp and paper is far more sensitive to foreign demand, with exports accounting for more than 80% of its production, largely shipped to the United States (65% of all exports) but also to China (13%). The industry employed 73,600 workers in 2010 (4.2% of total manufacturing employment), with 62% in pulp and paper. Employment is mainly concentrated in Ontario (36%), Quebec (35%) and British Columbia (13%). Major occupations include: machine operators and related workers in pulp and paper production and wood processing (NOC 943); machinery and transportation equipment mechanics (except motor vehicle) (NOC 731); and labourers in processing, manufacturing and utilities (NOC 961). The industry has been through difficult times Real GDP and Employment Growth Rates over the last decade, primarily reflecting the in Paper Manufacturing 2001-2010 2011-2020 continued expansion of digital media which has (%, annual average) 2 resulted in lower demand for communication papers, particularly newsprint in the United 0 -0.1 States. Indeed, Canadian exports of paper south -2 of the border have declined steadily since 2000. The industry has also been challenged by the -4 strong appreciation of the Canadian dollar which -6 Real GDP Employment has reduced the effective price Canadian firms receive for their products, since most of these Sources: Statistics Canada (historical) and HRSDC 2011 products are priced in U.S dollars. At the same COPS industrial scenario (projections). time, operation and transportation costs have been rising due to higher crude oil prices and the increasing distance between available trees and manufacturing plants. These factors, combined with the global recession of 2008-2009, have forced firms to undertake major restructuring by consolidating and upgrading facilities and closing less efficient plants through mergers and acquisitions. On average, real GDP and employment in the industry fell at annual rates of 2.9% and 4.4% respectively during the past decade, with most of the decline occurring between 2005 and 2009. The industry outlook is more optimistic for the next decade. Higher pulp prices and postrecession demand recovery in North America will allow production to record significant growth in the short-term, while the development of the Chinese and other new markets will support foreign demand in the longer term. The industry will also benefit from the Pulp and Paper Green Transformation Program put in place by the federal government which injected $1 billion to help manufacturers invest in new machinery and upgrade existing mills in order to reduce energy consumption and improve productivity. This should provide a competitive boost to Canadian firms in the face of a strong Canadian dollar and growing competition from Asian and South American producers. However, as North American consumers increasingly switch to digital media, the production of paper is not expected to return to its previous peaks. Real GDP growth is projected to average 1.8% annually over the next decade. This modest rebound in production should help employment to remain relatively stable, after many years of successive declines. 4 Printing and Related Activities (NAICS 3231) This industry comprises establishments primarily engaged in printing and providing related support activities such as pre-press and bindery work. Printing is among the few manufacturing activities in Canada that are not significantly exposed to changes in global economic conditions and in the value of the Canadian dollar as less than 10% of production is shipped to foreign countries, mostly to the United States (80% of all exports). In 2010, the industry employed 86,200 workers (4.9% of total manufacturing employment), largely concentrated in Ontario (48%) and Quebec (28%). Major occupations include: print press operators, commercial drivers and other trades and related occupations (NOC 738); printing machine operators and related occupations (NOC 947); and contractor and supervisors, trades and related workers (NOC 721). Following two-digit growth in 2000 and 2001, Real GDP and Employment Growth Rates production in the printing industry began to trend in Printing and Related Actitvities down in the following years. In 2010, GDP fell for (%, annual average) 2001-2010 2011-2020 the seventh time in the past nine years, recording a 2 cumulative drop in output of 26%. The decline in 1 activity was accompanied by a substantial reduction in employment. In 2010, 7,400 jobs were 0 lost for a total of 45,800 since 2005. On average, -1 real GDP fell at an annual rate of 2.0% over the -2 past ten years, while employment decreased by Real GDP Employment 1.2% annually. This significant deterioration in the Sources: Statistics Canada (historical) and HRSDC 2011 performance of the industry primarily reflects the COPS industrial scenario (projections). declining demand for printed materials largely attributable to the increasing use of the Internet and various electronic media in many sectors of the economy, particularly in information, communications, banking and advertising activities. The next decade should remain difficult for the industry, as growth in domestic demand for printed materials will continue to be restrained by the growing use of the Internet and electronic documents. Consumers and businesses are also becoming more environmentally conscious, increasing their effort to reduce their use of paper such as printed bills and promotional brochures. Furthermore, as babyboomers move into their retirement years, slower growth in the working-age population and population aging are expected to restrain growth in consumer spending, particularly on semi-durable goods, which may lead to lower needs for printed products in general (packaging, advertising, etc.). On the other hand, growing demand for printed materials from emerging markets, such as China and India, could lead to an expansion of exports in the longer term. This very challenging market environment is expected to lead to modest growth in printing activities over the next ten years. Real GDP is projected to grow at an average annual rate of 1.3%, while employment is projected to increase by 0.6% annually. The slower pace of growth in employment reflects the need to improve competitiveness, partly by increasing the computerization of many pre-press and production jobs, in order to boost productivity. 5 Rubber, Plastics and Chemicals (NAICS 3251-3259; 3261-3262) This industry comprises establishments engaged in making goods by processing raw rubber and plastics materials (such as tires, hoses, polystyrene foam and various plastic products) as well as establishments manufacturing chemical products from organic and inorganic raw materials (including petrochemicals, fertilizers and pesticides, pharmaceutical and medicine products, paint, ink, soap and cleaning products). Chemicals are the most important segment, accounting for 63% of the industry production in 2010, while rubber and plastics account for the remaining share of output. The industry is very sensitive to changes in the North American economic conditions and the value of the Canadian dollar as more than half of its production is delivered to foreign markets, essentially in the United States. The industry employed 200,300 workers in 2010 (11.5% of total manufacturing employment) about evenly split between chemicals (53%) and rubber and plastics (47%) and mostly concentrated in Ontario (50%) and Quebec (31%). Major occupations include: machine operators and related workers in chemical, plastic and rubber processing (NOC 942); supervisors, processing occupations (NOC 921); and labourers in processing, manufacturing and utilities (NOC 961). After recording a strong performance from the end Real GDP and Employment Growth Rates of the 1990-1991 recession through 2003, a period in Rubber, Plastics and Chemicals over which production grew by a total of 80%, the (%, annual average) 2001-2010 2011-2020 2 industry activity began to fall and at an accelerating pace. By 2009, real GDP had dropped for six 1 0.0 consecutive years, recording a cumulative decline 0 of 23%. The contraction in output was accompanied by substantial declines in -1 employment from 2006 to 2009, totalling 57,000. -2 Real GDP Employment This notable deterioration in the performance of the industry was partly due to the contraction in U.S. Sources: Statistics Canada (historical) and HRSDC 2011 residential and non-residential investment, the fall COPS industrial scenario (projections). in motor vehicles production in North America, and the substantial appreciation of the Canadian dollar, which made the industry much less competitive on the U.S. market. GDP in the industry rebounded by 5.7% in 2010, spurred by the economic recovery in North America. Employment, however, continued to fall. As a result, over the past ten years, real GDP and employment decreased at average annual rates of 1.1% and 1.9%, respectively. Over the next decade, the industry is expected to benefit from the economic expansion in North America, particularly in the United States, where faster rates of growth in motor vehicle production and business investment in residential and non residential structures are projected. In addition, strong economic growth in emerging markets, such as China, Brazil, Vietnam and India, should translate into greater opportunities for the industry. As a result, real GDP is projected to grow at an average annual rate of 2.0% over the next ten years, while employment is projected to remain stable. The lack of job creation primarily reflects the need to improve costcompetitiveness through additional gains in productivity in response to the projected elevated Canadian dollar and rising foreign competition in both domestic and foreign markets. 6 Manufactured Mineral Products (NAICS 3241; 3271-3279; 3311-3315) This industry comprises establishments primarily engaged in transforming crude petroleum and coal into intermediate and final products (such as fuels, hydraulic fluids and asphalt), in manufacturing bricks, ceramic products, cement and glass, and in smelting and refining primary metals (such as iron, steel, copper or aluminum) for the production of bars, sheets, pipes, tubes or wires. Primary metals products are the most important of the three segments, accounting for 55% of the industry production in 2010, followed by non-metallic minerals products (28%) and petroleum and coal products (17%). The industry exports about 40% of its production. However, within the industry, primary metals products are the most exposed to changes in global economic conditions as two-thirds of the output are shipped to foreign countries, largely to the United States (75% of total exports). The industry employed 130,000 workers in 2010 (7.4% of total manufacturing employment) with 51% in primary metals products, 35% in non-metallic mineral products, and 14% in petroleum and coal products. Employment is concentrated in Ontario (37%) and Quebec (35%). Major occupations include: machine operators and related workers in metal and mineral products processing (NOC 941); and supervisors, processing occupations (NOC 921). The industry posted strong growth in the first half of Real GDP and Employment Growth Rates the past decade, largely driven by the increase in in Manufactured Mineral Products demand for energy products, the booming (%, annual average) 2001-2010 2011-2020 construction sector in both Canada and the United 2 States, and large capital projects in the energy 1 0.0 sector. During that period, real GDP grew at an 0 -1 average annual rate of 2.6%. The faith of the -2 industry deteriorated dramatically thereafter, as -3 production fell for four consecutive years through -4 2010, partly because of the collapse of the housing Real GDP Employment sector in the United States, the difficulties of the Sources: Statistics Canada (historical) and HRSDC 2011 North American auto industry, and the global COPS industrial scenario (projections). recession of 2008 and 2009. The cumulative decline in output totalled 21% over that period of four years and the level of production in 2010 stood at its lowest level in thirteen years. Employment in the industry has been declining throughout the last decade, likely reflecting the need to improve productivity and competitiveness. In 2010, the industry employed 53,500 less workers than in 2000. On average, real GDP growth stalled in the past ten years, while employment declined at an annual rate of 3.4%. Over the next decade, the industry is expected to benefit from faster growth in business investment in residential and non residential structures in North America, primarily from the United States. Rising domestic and foreign demand for energy products will also help support growth in the industry. However, in addition to the elevated Canadian dollar, the industry will keep facing two major challenges that will restrain its performance over the longer-term. First, the industry will have to cope with intensified import competition from low-cost producers, particularly for primary metals. Second, slower growth in total labour force and employment will restrain the demand for new office space from businesses, and thus, investment in non-residential structures -- a key growth driver for the industry. As a result, real GDP and employment are projected to grow at average annual rates of 2.0% and 1.2%, respectively. The projected rate of increase in employment means that three-quarters of the jobs lost during the previous decade would be regained by 2020. 7 Metal Fabrication and Machinery (NAICS 3321-3329; 3331-3339) This industry comprises establishments engaged in manufacturing ferrous and non-ferrous metal products (such as hand tools, architectural and structural products, boilers, tanks and shipping containers, springs, wires, bolts and screws) and establishments producing industrial and commercial machinery (used in the production process of various primary, construction, manufacturing and services industries). Production in the industry is evenly split between its two segments: metal fabrication (49% in 2010) and machinery (51%). Overall, the industry is export intensive as around 50% of its production is shipped to foreign markets. The two segments, however, do not face the same degree of exposure to changes in domestic and foreign economic conditions. Metal fabrication is highly dependent on the performance of the domestic economy, with about 75% of its production sold within the country. In contrast, machinery is far more sensitive to foreign economic conditions, with exports accounting for more than 70% of its production, largely shipped to the United States. Overall, the industry employed 255,400 workers in 2010 (14.6% of total manufacturing employment), with 58% in metal fabrication and 42% in machinery. Employment is mostly concentrated in Ontario (44%), Quebec (26%) and Alberta (11%). Major occupations include: metal forming, shaping and erecting trades (NOC 726); machinists and related occupations (NOC 723); and machining, metalworking, woodworking and related machine operators (NOC 951). The industry recorded a poor performance Real GDP and Employment Growth Rates throughout the last decade. Real GDP posted in Metal Fabrication and Machinery cumulative growth of only 1.4% between 2000 and (%, annual average) 2001-2010 2011-2020 the end of the North American economic expansion 4 in 2007. The weakness in output growth was partly 3 due to the sharp decrease in business investment in 2 machinery and equipment and non-residential 1 0 structures in the United States and to the substantial -1 appreciation of the Canadian dollar, which affected -2 the industry price-competitiveness south of the Real GDP Employment border. However, the huge development of the oil Sources: Statistics Canada (historical) and HRSDC 2011 sands in Alberta helped to support production COPS industrial scenario (projections). growth during that period. The industry was also severely affected by the North American recession in 2008 and 2009. Production declined by a total of 20% during those two years, while employment fell by 32,800 on the heels of the 24,000 jobs that were lost in 2006 and 2007. The economic recovery in 2010, particularly in residential and non-residential investment in Canada, fuelled a 7.9% rebound in output on that same year. The industry continued, however, to reduce its workforce in 2010 as employment fell by 9,800. On average, both real GDP and employment decreased at an annual rate of 1.3% over the last ten years. The long-term outlook is promising for the industry as activity will be fuelled by faster growth in business investment in North America, particularly in the United States, and large energy and mining capital projects in Canada. The industry is also expected to benefit from the federal government National Shipbuilding Procurement Strategy ($35 billion will be invested over the next 35 years to construct combat vessels and smaller ships), which will boost demand for metal fabrication and machinery. Finally, capital spending in industrial machinery will continue to expand in emerging markets, such as China, India and Brazil, and Canadian manufacturers should be in a good position to meet this anticipated increase in demand. The resulting growth in real GDP is projected to average 4.2% annually over the next decade. However, additional gains in productivity are projected to result in much slower growth in employment, averaging 1.2% per year. 8 Computer, Electronic and Electrical Products (NAICS 3341-3346; 3351-3359) This industry comprises establishments primarily engaged in manufacturing information and communication technology (ICT) devices, such as computers and peripherals, telecommunication and audio-video equipment, measuring and guidance instruments, as well as electronic components for such products. It also comprises establishments involved in manufacturing products that generate, distribute and use electrical power, such as generators, transformers, switchgears, batteries, wires, electrical motors and household appliances. ICT is the most important segment, accounting for about two thirds of production. Overall, the industry is strongly export-oriented, with more than 70% of its revenues coming from abroad, largely from the United States (about 70% of all exports). The industry is also largely exposed to import penetration with a substantial share of domestic demand met by imports, mainly from the United States, China and Mexico. It employed 148,700 workers in 2010 (8.5% of total manufacturing employment), with 69% in the ICT segment. Employment is mostly concentrated in Ontario (66%) and Quebec (30%). Major occupations include: mechanical, electrical and electronics assemblers (NOC 948); technical occupations in electronics and electrical engineering (NOC 224); and civil, mechanical, electrical and chemical engineers (NOC 213). The industry was characterized by impressive Real GDP and Employment Growth Rates growth in the late 1990s, largely driven by the in Computer, Electronic, Electrical Products strong performance of the ICT segment. After (%, annual average) 2001-2010 2011-2020 the dot com bubble burst of 2001, production 4 fell sharply and remained low for most of the 2 decade. This reflects various challenges faced 0 -0.1 by the industry during this period, including the -2 market saturation for ICT products in the early -4 2000s (partly due to an over capacity in the -6 telecommunications infrastructure), the strong Real GDP Employment appreciation of the Canadian dollar, and the Sources: Statistics Canada (historical) and HRSDC 2011 intensification of global competition on both COPS industrial scenario (projections). domestic and foreign markets. Canada’s market share in the United States has been declining since the 1990s, while imports from China have surged, rising by 450% between 2000 and 2010. Producers are increasingly relocating to low-cost countries and China’s market share in Canada is now exceeding that of the United States, accounting for one third of Canadian imports of ICT products. On average, real GDP and employment in the industry fell at annual rates of 5.6% and 3.3% respectively during the past ten years, with most of the decline occurring in the early 2000s. Over the next decade, the increased computerization of industrial production processes and the growing popularity of wireless devices will continue to sustain demand for ICT products. Production in the industry will be primarily driven by faster growth projected in business investment in machinery and equipment (including ICT products) in Canada and the United States. Consumer spending on ICT products is also projected to increase at a faster pace than most other products and services, since this area has been accounting for a growing share of household expenditures. Indeed, the short-life cycle of many ICT products generates faster than average need for replacement. Finally, rising household income in emerging economies represents an opportunity for the industry to diversify its exports outside the U.S. market. As a result, real GDP is projected to rebound in the next ten years, averaging 3.7% annual growth. Employment, however, is projected to decline marginally, reflecting the need to increase productivity in response to the intensification of global competition and a strong Canadian dollar. 9 Motor Vehicles, Trailers and Parts (NAICS 3361; 3362; 3363) This industry comprises establishments primarily engaged in manufacturing motor vehicles; motor vehicle bodies and cabs, truck trailers and non-commercial trailers; and motor vehicle parts, including engines. Motor vehicles and motor vehicle parts are the two largest segments, accounting for 58% and 36% of production in 2010, respectively. Overall, the industry is highly export intensive as around 75% of its production is shipped to foreign markets, mostly to the United States which account for 97% of all exports. The three segments, however, do not face the same degree of export intensity. The motor vehicles segment is the most export intensive (average of 87% between 2005 and 2010), followed by motor vehicle parts (57%) and motor vehicle bodies and trailers (29%). The industry employed a total of 136,600 workers in 2010 (7.8% of total manufacturing employment), with 38% in motor vehicles, 50% in motor vehicle parts, and 12% in motor vehicle bodies and trailers. Ontario is by far the largest employer, accounting for 85% of all automobile workers in Canada. Major occupations include: machining, metalworking, woodworking and related machine operators (NOC 951); and mechanical, electrical and electronics assemblers (NOC 948). The industry has been through difficult times Real GDP and Employment Growth Rates during the last decade. It has been challenged by in Motor Vehicles, Trailers and Parts 2001-2010 2011-2020 growing import competition in the North (%, annual average) American cars and parts markets, the 4 appreciation of the Canadian dollar to parity 2 with the U.S. dollar, and the continuous increase 0 in gasoline prices to record levels, which led to a -2 shift in consumer preferences towards more fuel- -4 efficient Asian-made cars. Moreover, in 2008 -6 Real GDP Employment and 2009, the industry was severely affected by Sources: Statistics Canada (historical) and HRSDC 2011 the deepest U.S. recession in the post-World COPS industrial scenario (projections). War era, which led to a decline in new car sales to levels not seen since the 1981-1982 recession. As a result, the Detroit manufacturers undertook substantial restructuring programs, closing several plants and cutting jobs, in order to improve cost-competitiveness and regain market shares. These developments led to substantial declines in production and employment in the Canadian industry. On average, real GDP contracted by 3.9% annually over the past decade, while employment fell more severely, down by 5.3% per year. Both production and employment rebounded in 2010 driven by the economic recovery. That year, however, the industry employed about 100,000 fewer workers than at the start of the decade. Over the next decade, the industry is projected to benefit from a rise in North American demand from households and businesses, particularly from the United States where a huge pent-up demand has been accumulated during the latest recession. However, a high Canadian dollar, the intensification of competition on the international and domestic markets, and the increasing use of foreign outsourcing for the production of parts are expected to restrain the performance of the industry. Real GDP and employment are projected to grow at average annual rates of 2.9% and 1.8% respectively over the next ten years. The projected pace of growth in employment means that only one quarter of the jobs lost during the last decade would be regained by 2020, primarily reflecting the need to improve cost-competitiveness through additional gains in productivity. 10 Non-Automotive Transportation Equipment (NAICS 3364; 3365; 3366; 3369) This industry comprises establishments primarily engaged in manufacturing aerospace products and parts; railroad rolling stock; ships and boat building; and other types of transportation devices (such as motorcycles, golf carts and bicycles). Aerospace is by far the most important component, accounting for 75% of production in 2010. The industry is highly export oriented as around 60% of its production is shipped to foreign countries, largely to the United States which represent half of total exports. Within the industry, aerospace is the most exposed to changes in global economic conditions as deliveries to foreign markets account for about 70% of total production. The industry employed 82,500 workers in 2010 (4.7% of total manufacturing employment), with 76% in aerospace, 12% in ships and boat building, 7% in railroad rolling stock, and 5% in other types of transportation devices. Employment is mostly concentrated in Quebec (49%) and Ontario (28%). Major occupations include: mechanical, electrical and electronics assemblers (NOC 948); other engineers (NOC 214); technical occupations in electronics and electrical engineering (NOC 224); and other assembly and related occupations (NOC 949). The industry experienced sizeable cycles during Real GDP and Employment Growth the last two decades. Following very strong in Non-Automotive Transportation Equipment 2001-2010 2011-2020 growth between 1993 and 2000, it has been (%, annual average) affected by the significant weakening in global 5 economic growth in 2001 and 2002 and the 4 3 terrorist attacks of September 11. Real GDP fell 2 markedly and a large number of jobs were lost. 1 Global demand, mainly for aerospace products, 0 began to recover in 2003, leading to five -1 Real GDP Employment consecutive years of vigorous growth in output. But the global recession that began in 2008 had Sources: Statistics Canada (historical) and HRSDC 2011 a severe impact on the industry. Real GDP fell COPS industrial scenario (projections). strongly in 2009 and also in 2010, with substantial reductions across all components of the industry. These cutbacks in production were accompanied by the loss of 5,340 jobs in 2010. On average, real GDP decreased by 0.3% annually over the last decade, while the level of employment remained relatively unchanged. The industry is projected to post the best performance among all 33 COPS industries in terms of both production and employment growth over the next decade. It is expected to benefit from the strong rise anticipated in global demand for air transportation equipment, particularly from emerging markets like China and India. Changing demographics, increased road congestion and environmental concerns will also foster global demand for transit systems, including rail. Furthermore, the industry will be spurred by the federal government National Shipbuilding Procurement Strategy ($35 billion will be invested over the next 35 years to construct combat vessels and smaller ships). However, the intensification of international competition, particularly in aerospace with the emergence of new producers from China, Russia and Japan, will represent additional challenges for the industry. Real GDP is projected to grow at an average annual rate of 4.9% over the next ten years, compared to a slower pace of 2.4% for employment, reflecting the need to improve cost competitiveness through additional gains in productivity. Nevertheless, total employment in the industry is projected to reach an all-time high of 89,000 workers by 2020. 11 Textile, Clothing, Leather and Furniture (NAICS 3131-3133; 3141-3149; 3151-3159; 3161-3169; 3371-3379; 3391-3399) Other manufacturing is an aggregation of six industries: textile mills; textile product mills; clothing; leather and allied products; furniture and related products; and miscellaneous products such as medical equipment, jewellery, sporting goods, toys, and office supplies. Furniture and related products, miscellaneous products, and clothing are the most important industries, accounting for 38%, 33% and 14% of total production in 2010, respectively. Overall, the other manufacturing industries are export intensive, as 40% of their production is shipped to foreign countries, mostly to the United States. Textile mills, leather and furniture are the most exposed to changes in global economic conditions with export intensity of around 50%. Furthermore, textile product mills, clothing and leather have been facing a substantial increase in import penetration in both the Canadian and U.S. markets from low-cost producers, particularly from China. Together, the six industries employed 241,600 workers in 2010 (13.9% of total manufacturing employment), with 39% in furniture and related products, 33% in miscellaneous products, 16% in clothing, 7% in textile product mills, 3% in textile mills, and 2% in leather and allied products. Employment is mostly concentrated in Ontario (40%) and Quebec (32%). Major occupations include: other assembly and related occupations (NOC 949); and machine operators and related workers in fabric, fur and leather products manufacturing (NOC 945). Following a stellar performance during the 1990s Real GDP and Employment Growth Rates when production almost doubled and employment in Textile, Clothing, Leather and Furniture 2001-2010 2011-2020 reached an all-time high of 373,000 in 1998, the (%, annual average) 1 other manufacturing industries faced very difficult 0 times in the following decade. Intensified import -1 competition from low-cost producers, the reduction -2 of trade barriers (including the lifting of import -3 quotas on textile, clothing and leather products in -4 2005), the substantial appreciation of the Canadian -5 Real GDP Employment dollar, and the global recession of 2008 and 2009 Sources: Statistics Canada (historical) and HRSDC 2011 led to substantial cutbacks in output and jobs. COPS industrial scenario (projections). Indeed, GDP fell for seven consecutive years from 2003 to 2009, down by a total of 39%, and 132,500 jobs were lost. GDP rebounded in 2010, spurred by the economic recovery, and 9,600 jobs were regained. On average, real GDP and employment fell at annual rates of 4.5% and 3.8% respectively over the past ten years. In percentage terms, textile mills, textile product mills, clothing and leather posted the strongest fall in both production and employment during that period. The next decade will remain difficult for this group of industries, as growth in consumer spending on durable and semi-durable goods in Canada is projected to slow sharply due to massive retirements of baby-boomers and slower growth in the working-age population. Moreover, the global competitive environment will remain challenging as the value of the Canadian dollar is projected to stay high, while foreign competition from low-cost producers will most likely continue to intensify. An encouraging development is that furniture and related products should benefit from the projected surge in new housing investment in the United States, which will boost demand for housing-related durable goods produced in Canada. As a result, real GDP is projected to grow marginally at an average annual rate of 0.3% over the next ten years, while employment is projected to decline by 3.0% annually. The downward trend in employment primarily reflects the need to improve competitiveness through additional gains in productivity. 12