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Ministry of Health JOB PROFILE TITLE: WEB OFFICER, CONTENT DELIVERY CLASSIFICATION: ISL 13 MINISTRY: HEALTH WORK UNIT: HEALTHLINK BC (HLBC) HEALTH SECTOR INFORMATION MANAGEMENT/ INFORMATION TECHNOLOGY SUPERVISOR TITLE: LEAD, CONTENT DELIVERY, HEALTH INFORMATION DESIGN AND DELIVERY, NAVIGATION SERVICES CONTEXT HealthLink BC’s telehealth platform delivers high quality telehealth services across the continuum of care to health care providers and the public that positively impact the health care experience, health outcomes and the availability and use of health human resources in a way that will improve the affordability and sustainability of health care in British Columbia. HLBC’s comprehensive self care and health system navigation services focus on quality client services to consumers and health care professionals. Core services include Nursing Services, the BC HealthGuide Handbook, www.HealthLinkBC.ca, HealthLinkBC Files, Dietitian Services and Navigation Services. HealthLink BC is a transforming organization that will realize technological innovation and enhancement of current core services and an expansion and integration into other health-related initiatives that will promote improved wellness and health for the 4.2 million residents of British Columbia and other jurisdictions. HealthLink BC plays an integral role in health system redesign and Ministry of Health initiatives now and into the future. JOB OVERVIEW Develops, designs, maintains and supports HealthLink BC websites and other channels of online and mobile communication mediums to deliver expert and timely information to residents of British Columbia on general health, nutrition, medication, directory services, and interactive tools. KEY DELIVERABLES Coordinate and analyze the maintenance, functionality and structure of the HealthLink BC website. Meet with core service areas to evaluate and identify their business requirements and determine the most effective web products and services. Provide draft solutions in UX templates based on standard structure of the current website design. Design and develop web pages and templates, including formatting of HTML and PDF documents. Writes underlying code to create web design prototypes including graphic design, site navigation/usability, meta data and layout for content. Ensure all processes and appropriate approvals for all changes have been adhered to leading up to publishing new information including readability, rationale and communications sign off. July 2012 Develop and maintain core services and websites for all business lines of HealthLinkBC: a. Web-based applications and updates for Dietitian Services include Customized Practice-Based Evidence in Nutrition (CPEN) and the Dietitian Services section of the HealthLink BC website. b. Web-based applications and updates for the HealthLink BC website including the knowledge base of general health information, medications and medical tests. c. SharePoint solutions relating to assets storage, recording and evaluating day to day maintenance of the websites, and design / maintain information sharing solutions between HealthLinkBC lines of business in support of web design and/or contact centre services. d. Web-based internal employee intranet portal design, development and management of all content updates, processes and principle adherence for all lines of business of HealthLinkBC responsible for dynamic and collaborative information updates and additions. Provide front line support for the website and web based applications; escalate issues to appropriate parties as necessary with solution recommendations and rationale for business / party decision. Monitor the website and other services for downtime, report issues, communicate to staff, facilitate third party service provider communication, participate in trouble shoot and after incident reviews as subject matter expert, and sign off on service restoration. Responsible for responding to queries from members of the public, stakeholders, and health agency partners regards to the functionality and navigational design of the HealthLinkBC website. Provide internal consulting services on web and mobile solutions, advise staff on web-based solutions through the HealthLinkBC.ca website for business requirements, participate in information and intelligence gathering for reinvigoration or redesign of HealthLinkBC web based solutions. Monitors and analyzes web data and traffic, to refine site content, design and navigation. Prepare web analytics reports as required. Assess how analytics are meeting Key Performance Indicators and make informed and well supported recommendations to Lead, Content Delivery on how improvements can be made. Convert documents into HTML and Adobe PDF from various formats such as MS Word, Excel, and RTF. Use Adobe Acrobat, HTML and other tools to deliver web-based dynamic forms Expertise level use of web development languages, such as HTML, CSS, xml, JavaScript, ASP.NET, jQuery, php and MySQL to deliver dynamic web based solutions. Use of content managements systems including Drupal, WordPress and Interwoven. Use project management and agile software development methodologies to support departmental processes. Create graphics and optimize web presentations for illustrations, banners, footers, and navigational elements, using Adobe Photoshop, InDesign and Illustrator. Apply necessary standards and best practice to create such media and disseminate them in a web-based environment. Participate in social media initiatives of HealthLinkBC and of the Ministry of Health. Use web-based tools and software to move files to the development, test and production servers utilizing svn-subversion. Participate in decision making for the movement of files with Lead and third party service provider. Design web-based interactive tools to meet needs of HealthLinkBC web consumers, contact centre staff and facilitate outreach and branding efforts of HealthLinkBC through content syndication to health agency partner websites through widgets, web buttons, QR codes, RSS feeds, etc. July 2012 Responsible for small to full scale user acceptance testing, technical reviews, quality assurance for all web content and web design revisions prior to and post production, facilitate cross business line and service provider user acceptance testing, and post implementation reviews. Regularly interrogate link functionality on the website, repair and update as necessary and escalate any content or navigational impacts as a result of broken or fixed links to Lead. Responsible for integral functions of the search engine optimization strategy and planning. Responsible for integral functions of the HealthLinkBC subscriber and e-newsletter program that provides repurposed general information and interactive tools to public health unit and medical office subscribers. Keep up to date on emerging web technologies and standards, maintain a high level of market intelligence on other health, government, and external related websites for comparison evaluation, and provide recommendations on enhancements for websites and related projects. JOB REQUIREMENTS Education Post secondary education in computer science field or a related discipline. A combination of education and experience may be considered. Experience One year of experience in a web development, graphic design, coding, and maintenance of website environment Experience interpreting business expertise into technical specifications Preference may be given to: Three years of experience in a web development, graphic design, coding, and maintenance of website environment. Experience in a public health field. Knowledge of: Government health services and structure for the Province. User experience design and modern web strategies. Adobe Photoshop. Abilities/Skills Develop frameworks and plans to proactively address issues. Work collaboratively with a variety of external and internal systems stakeholders to meet common goals. Ability to identify, review and recommend new and emerging web based technology. Excellent written and verbal communication skills. BEHAVIOURAL COMPETENCIES Service Orientation implies a desire to identify and serve customers/clients, who may include the public, colleagues, partners (e.g., educational institutes, non-government organizations, etc.), coworkers, peers, branches, ministries/agencies and other government organizations. It means focusing one’s efforts on discovering and meeting the needs of the customer/client needs. July 2012 Results Orientation is a concern for surpassing a standard of excellence. The standard may be one’s own past performance (striving for improvement); an objective measure (results orientation); challenging goals one has set; or even improving or surpassing what has already been done (continuous improvement). Thus a unique accomplishment also indicates Results Orientation. Teamwork and Cooperation is a concern for surpassing a standard of excellence. The standard may be one’s own past performance (striving for improvement); an objective measure (results orientation); challenging goals one has set; or even improving or surpassing what has already been done (continuous improvement). Thus a unique accomplishment also indicates Results Orientation. Commitment to Continuous Learning involves a commitment to think about the ongoing and evolving needs of the organization and to learn how new and different solutions can be utilized to ensure success and move the organization forward. Problem Solving and Judgement is the ability to analyze problems systematically, organize information, identify key factors, identify underlying causes and generate solutions. July 2012