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Communication Principles  Communication is not a thing, it is a process – Communication is not constant; it is dynamic and ever changing—communication scholars focus on a continuous, ongoing, process without a clearly defined beginning or end  Communication is not linear, it is circular – We have progressed from the action model of communication to the transactional model  Communication is complex – Communication involves much more than one person sending messages to another—it involves the negotiation of shared interpretations and understandings  6 people in one-to-one conversation – Who you think you are, – who you think the other person is, – who you think the other person thinks you are, – who the other person thinks s/he is, – who the other person thinks you are, – who the other person thinks you think s/he is  Communication is irreversible – You can never really “take back” something you have said—you can apologize, but not erase (especially the meaning someone takes from you message)  Communication involves the total personality – Communication is more than a set of behaviors; it is the primary defining characteristic of a human being  Our view of others is shaped, defined, and maintained through communication