• Study Resource
  • Explore Categories
    • Arts & Humanities
    • Business
    • Engineering & Technology
    • Foreign Language
    • History
    • Math
    • Science
    • Social Science

    Top subcategories

    • Advanced Math
    • Algebra
    • Basic Math
    • Calculus
    • Geometry
    • Linear Algebra
    • Pre-Algebra
    • Pre-Calculus
    • Statistics And Probability
    • Trigonometry
    • other →

    Top subcategories

    • Astronomy
    • Astrophysics
    • Biology
    • Chemistry
    • Earth Science
    • Environmental Science
    • Health Science
    • Physics
    • other →

    Top subcategories

    • Anthropology
    • Law
    • Political Science
    • Psychology
    • Sociology
    • other →

    Top subcategories

    • Accounting
    • Economics
    • Finance
    • Management
    • other →

    Top subcategories

    • Aerospace Engineering
    • Bioengineering
    • Chemical Engineering
    • Civil Engineering
    • Computer Science
    • Electrical Engineering
    • Industrial Engineering
    • Mechanical Engineering
    • Web Design
    • other →

    Top subcategories

    • Architecture
    • Communications
    • English
    • Gender Studies
    • Music
    • Performing Arts
    • Philosophy
    • Religious Studies
    • Writing
    • other →

    Top subcategories

    • Ancient History
    • European History
    • US History
    • World History
    • other →

    Top subcategories

    • Croatian
    • Czech
    • Finnish
    • Greek
    • Hindi
    • Japanese
    • Korean
    • Persian
    • Swedish
    • Turkish
    • other →
 
Profile Documents Logout
Upload
Localization of Three Genes in the Hook
Localization of Three Genes in the Hook

... the four chromosomes that were shared in all the nuclei examined, some of which were tissue-specific [23-25]. There was, however, a wide range of configurations for each chromosome such that no individual chromosome had the same structure in any two nuclei. In this work, we have addressed the questi ...
Proportionality between variances in gene expression induced by
Proportionality between variances in gene expression induced by

... "development." For this purpose, we postulated the following conditions for development and evolution. (i) The set of variables xi (i = 1, ..., M ) represents the expression levels of M genes. These variables take continuous values, which we set such that if gene i is expressed, then x i >0 and if n ...
TITLE: Survey of Misannotations and Pseudogenes in the
TITLE: Survey of Misannotations and Pseudogenes in the

... could be disastrous for other research. 2. Check if the misannotated regions represent pseudogenes. We do this because pseudogenes can hold a wealth of information, such as how neutral selection works. In addition, locating pseudogenes can make future annotation easier and present annotation more ac ...
application of next generation sequencing in the diagnosis
application of next generation sequencing in the diagnosis

... characterised by a broad diversity of symptoms. Many of them are characterized by mental retardation and affects 50-70% of children and even today around 30% of the affected patients will die under the age of five. The common symptoms can mask the basic rare diseases which can lead to misdiagnosis a ...
Investigation 9: Genetic Variation
Investigation 9: Genetic Variation

... • The story of inheritance unfolds inside the cell. Everything is made of cells, and that’s where the information describing how to make you resides. Cells have many smaller structures inside, called organelles, that perform functions essential to life. The one of interest to us is the nucleus. • In ...
Genetics notes
Genetics notes

... are influenced by both genes and environment. Simply spending time with identical twins will convince anyone that environment, and not just genes, affect a person’s traits. However, only genetic influences are inherited…cannot pass on environmental influences to future generations! ...
Heredity - WordPress.com
Heredity - WordPress.com

... pea plants. He noticed that certain traits in the parent plants could be predicted to occur in a certain percentage of the offspring. Traits like plant height, blossom color, color of peas, and whether the peas were wrinkled or smooth appeared to be passed down from the parent plant to the offspring ...
Selection: Units and Levels
Selection: Units and Levels

... depending upon whether the replicators coding for their phenotypes exhibit positively correlated inheritance (reproducing via the same vehicles), or negatively correlated inheritance (reproducing by vehicles that differ in some way, such that increased reproduction of one replicator leads to lower re ...
genetics problems for activity for genetics
genetics problems for activity for genetics

... Tiffany and Joe have just had a baby and are very surprised to learn that their baby is albino with very pale skin and hair color. Tiffany‘s sister has come to visit Tiffany and the new baby, so Joe goes out to talk with his sister Vicky. Did Tiffany have an affair? Joe is very angry. He tells Vicky ...
DNA, Genes and inheritance
DNA, Genes and inheritance

... dominant = when one allele overwrites the expression of another allele recessive = when one allele is masked by the expression of another allele the dominant allele is given a capital letter (P), the recessive allele a lower case letter (p) ...
Surprise! Dopamine signals mix action, value and error
Surprise! Dopamine signals mix action, value and error

... make categorical decisions repeatedly and in a controlled way so that the neural representations can be systematically studied? Continuing in the tradition of their laboratory4, Sarma et al.3 have developed formidable skills in training monkeys to do just this. In the current work, they shaped behav ...
ppt
ppt

... Imagine that there is a single QTL, at position z between two (flanking) markers Let qi = genotype of mouse i at the QTL, and assume yi | qi ~ Normal( qi , 2 ) We won’t know qi, but we can calculate pig = Pr(qi = g | marker data) Then, yi, given the marker data, follows a mixture of normal distrib ...
11.1 The Work of Gregor Mendel Key Questions
11.1 The Work of Gregor Mendel Key Questions

... often show a wide range of phenotypes. o The variety of skin color in humans comes about partly because more than four different genes probably control this trait. ...
Chapter 6 Genetics
Chapter 6 Genetics

... Mendel and Modern Genetics Mendel laid the foundation for modern genetics, but there were still a lot of questions he left unanswered. What exactly are the dominant and recessive factors that determine how all organisms look? And how do these factors work? Since Mendel’s time, scientists have discov ...
Cystic fibrosis - patient information
Cystic fibrosis - patient information

... prenatal testing that will tell them if the baby has inherited two cystic fibrosis genes and will therefore have cystic fibrosis. There are choices in prenatal testing that determine early in the pregnancy whether or not a baby will have CF. These choices are explained in other leaflets in this seri ...
Genetic Linkage Mapping of Zebrafish Genes and
Genetic Linkage Mapping of Zebrafish Genes and

... marker), there were only two double crossovers in intervals <20 cM. This suggests that the frequency of genotyping errors in the data set is low. As another measure of the accuracy of the map, we compared the positions of markers mapped in the HS panel and in previous work. The HS panel map assigned ...
Nutrigenomics, Methylation and RNA Based Nutrients
Nutrigenomics, Methylation and RNA Based Nutrients

... have this technology underutilized out of fear. It points to a dire need for therapeutic technologies that take advantage of this same genetic information with an eye toward personalized treatment or nutritional supplementation, rather than simply personalized diagnosis. It is essential that we take ...
The Concept of the Gene in Development and Evolution
The Concept of the Gene in Development and Evolution

... between the Mendelian gene as a “unit of inheritance” and molecular genetics. Text-style definitions strain to find coherence when they incorporate language from both eras. Generic definitions, and hence what I termed “generic” genes, lack internal consistency. Here, I view the problem through a dif ...
The Cell Cycle and other Schmoos.
The Cell Cycle and other Schmoos.

... temperature-­‐sensi)ve  arrest  in  a  cell  cycle  stage   •  For  example,  all  cells  with  muta)on  1  arrest  as  large-­‐ budded  cells.  Therefore,  a  wild-­‐type  copy  of  that  gene  is   required  for  progression  past  the ...
Histamine in the development and maintenance of
Histamine in the development and maintenance of

... close relationship of photoreceptors with the underlying Retinal Pigment Epithelium, which is crucial for their survival. The OLM contains specialized adherens junctions between photoreceptors and adjacent Müller cells, which contain multiprotein complexes (containing ZO-1, -catenin, crumbs). Mutat ...
Autism – A Spectrum of Neuropsychiatric Disorders
Autism – A Spectrum of Neuropsychiatric Disorders

... A. A total of at least six items from (1), (2), and (3), with at least two from (1), and one each from (2) and (3): (1) Qualitative impairment in social interaction, as manifested by at least two of the following: (a) Marked impairment in the use of multiple nonverbal behaviors such as eye-to-eye ga ...
Probability of Inheritance
Probability of Inheritance

... copy of such a dominant allele will cause the disorder. This is the case with Huntington disease, achondroplastic dwarfism, and polydactyly. People who are heterozygous (Aa) are not healthy carriers. They have the disorder just like homozygous dominant (AA) individuals. ...
History of the Omics Cascade
History of the Omics Cascade

... The observed difference is unlikely to have occurred by chance. "A statistically significant difference" simply means there is statistical evidence that there is a difference. Significance level “p-value”: The smaller the p-value, the more certain we are that there is a difference. The probability t ...
XIANG Hua
XIANG Hua

... demonstrated to be a unidirectional theta-replicating plasmid. To our knowledge, it is the smallest theta plasmid observed so far in archaea. With this replicon, several highly stable vectors were developed and successfully transformed into Haloarcula hispanica, which was also applied for a Chinese ...
J. Bacteriol.-2012-H
J. Bacteriol.-2012-H

... Pathogen Genomics Laboratory, King Abdullah University of Science and Technology, Thuwal-Jeddah, Kingdom of Saudi Arabiaa; Bioscience Core Laboratory, King Abdullah University of Science and Technology, Thuwal-Jeddah, Kingdom of Saudi Arabiab; Dutch National Institute for Public Health and the Envir ...
< 1 ... 184 185 186 187 188 189 190 191 192 ... 721 >

Biology and consumer behaviour

Consumer behaviour is the study of the motivations surrounding a purchase of a product or service. It has been linked to the field of psychology, sociology and economics in attempts to analyse when, why, where and how people purchase in the way that they do. However, little literature has considered the link between our consumption behaviour and the basics of our being, our biology. Segmentation by biological driven demographics such as sex and age are already popular and pervasive in marketing. As more knowledge and research is known, targeting based on a consumers biology is of growing interest and use to marketers.As human machines being made up of cells controlled by our brain to influence aspects of our behaviour, there must be some influence of biology on our consumer behaviour and how we purchase as well. The nature versus nurture debate is at the core of how much biology influences these buying decisions, because it argues the extent to which biological factors influence what we do, and how much is reflected through environmental factors. Neuromarketing is of interest to marketers in measuring the reaction of stimulus to marketing. Even though we know there is a reaction, the question of why we consume the way we do still lingers, but it is a step in the right direction. Biology helps to understand consumer behaviour as it influences consumption and aids in the measurement of it.Lawson and Wooliscroft (2004) drew the link between human nature and the marketing concept, not explicitly biology, where they considered the contrasting views of Hobbes and Rousseau on mankind. Hobbes believed man had a self-serving nature whereas Rousseau was more forgiving towards the nature of man, suggesting them to be noble and dignified. Hobbes saw the need for a governing intermediary to control this selfish nature which provided a basis for the exchange theory, and also links to Mcgregor’s Theory of X and Y, relevant to management literature. He also considered cooperation and competition, relevant to game theory as an explanation of man’s motives and can be used for understanding the exercising of power in marketing channels. Pinker outlines why the nature debate has been suppressed by the nurture debate in his book The Blank Slate.
  • studyres.com © 2026
  • DMCA
  • Privacy
  • Terms
  • Report