Ch. 11: Unique Marketing Issues Confronting New Ventures (PDF, 299 KB)
Ch. 10
Ch. 1 - Powerpoint Notes File
Ch. 1
Ch. 1
CH-3 Planning for Advertising
Ch-3
Ch-17 - Kutztown University
Ch-12
Ch-12
Ch-12
Ch-1
Ch--11-Pricing
Ch 9 Marketing and Branding the Contemporary Destination
Ch 9
CH 8 Marketing _ Promoting Your Product
CH 8 - St. Petersburg College
CH 8 - St. Petersburg College
Ch 8
Ch 7 PP
