Direct E-Mail Programs • Cactus Marketing was established in 1995 and has become a leader in the automotive direct mail industry by providing auto dealerships with innovative direct marketing campaigns. Cactus Marketing has experienced a growth rate of over 25% each year. We are proud that we currently mail over 30 separate promotions each week totaling over 750,000 mailers per month. Cactus marketing is a privately held family corporation and believes in honesty, integrity, and long term commitment to our customers. • Our Marketing And Sales Staff has over 60 years of combined Automotive Management experience. We know and understand the automotive industry. Combine that with our expertise in Direct Mail Marketing and you have managers that know what it takes to help you meet your goals on budget. • Our Graphic Art & Design Department will create a custom piece specifically tailored to your Dealership and Marketing Campaign. This will allow you to tie your Direct Mail Promotions into your Newspaper, Television and radio Advertisements as well as qualify for any Co-Op funds that may be available. • Our Data Management Team will maintain and update each and every name we purchase on your behalf. Not only does this full list management prevent re-mails, it allows retargeting specific customers with follow up pieces. • Our Deployment Team – ATI, serves as the hub for a collection of vertically-integrated marketing companies formed with the specific goal of enhancing the internet and direct mail marketing initiatives of some of the world’s most successful corporations. • Our innovative, advanced marketing solutions maximize the effectiveness of your direct marketing efforts. Our companies specialize in lead generation, brand implementation, and custom technology, creative, and merchant services. As one of the most effective marketing methods available, email marketing can deliver the highest return on your investment. Opt-in E-mail is the most cost-effective and highly responsive vehicle to acquire and retain Special Finance customers? Did you know that it is additionally the most cost-effective way of creating brand awareness? Did you know? In the US alone, 88% of adult Internet users have personal e-mail accounts. Further, 46% of them have e-mail access at work. Added together, an estimated 147 million people across the country use e-mail, almost every day. Did you know? According to statistics, a survey found that 91% of Internet users between the ages of 18 and 64 send or read e-mail and an even higher number of users ages 65 or older do the same. Piece subject to change according to proven results. EZ Credit Approval The Ad emailed to your potential customers will be linked to our Secure EZ 30 Second Credit Application. Customers wanting to become pre-approved will simply fill out the application, and submit to you with permission to pull credit. The application will be emailed to your designated email address. Sample Application Business Receives Completed Application With Permission to Pull Credit an/or Soft Leads with contact information Sample Lead Generator Window Business Receives Lead Pull Credit an/or Soft Leads with contact information “Caution Pre-Approval” Pre-Approval Notice “Get Approved” 1st Step to Pre-Approval No Credit – Bad Credit - Bankruptcy “Giant Sales Event” “Notice” Pricing • 50 Applications or 6 Weeks of Broadcasting – whichever comes first. • 25 Applications or 3 weeks of Broadcasting – whichever comes first • 50,000 Emails with No Applications (General Saturation-Leads) *Lead Generation available upon request. •Creative included if selected from existing art. •Backend setup included. •EZ 30 Second Credit App Delivery System Included •Complete Reporting Available •$250 Custom Art Charge Contact Information Direct Marketing Experts Toll Free: 800-569-3855 | Fax: 530-236-7774 [email protected] www.cactusmarketing.com Copyright ©2001, 2004, 2006, 2007 Auto Technologies Inc. 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