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THEATRON VISIT
SCÉNOSCOPE @ T2G; 6 SEPTEMBER 2014
Scénoscope aimed to open up Théâtre de Gennevilliers to local audiences with the help of
local artists and associations. Scénoscope is a collaborative project organized annually by
the association Equip'Arts , represented by the 16 students in the Master's degree
Professional Careers in theater production (Paris 3 - Sorbonne Nouvelle).
THEATRON VISIT
SCÉNOSCOPE @ T2G; 6
SEPTEMBER 2014
Scénoscope is a one-off, full-day event, specifically aimed to open up
Théâtre de Gennevilliers to local audiences. Scénoscope was organized
by 16 students in the Master's degree Professional Careers in theater
production (Paris 3 - Sorbonne Nouvelle), who were invited by Pacal
Rambert to take over the theatre for one day, and devise the programme
they deemed most appropriate.
Objectives
The objective of Scénoscope was to open the doors to the theater to its
community, making the walls of the building permeable, spilling out onto
the streets of the city. The idea was to:
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make the theatre a meeting place
to reflect on the codes of theatrical performance
to create new forms of artistic experiences for both artists and the
public, actor of the event
to help the participating students and future professionals in the
world of performing arts to experience every stage of project
construction.
Programme
From 12 am to 2am the next day, the theater offered audiences the
chance explore every room, every hallway and every corner. Throughout
the day, different activities (cooking, story telling, dancing, workshops,
radio show) and performances (music, short sketches and plays, graffiti
art, DJ) were designed in collaboration with local associations to attract a
wide range of audiences.
The main artistic partner was the local theatre company ‘Scena Nostra’,
who aimed to create “new theatrical in-situ experiments” based on the
interests and exchanges with the local community.
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Theatron Relevance
1. The project was specifically geared at opening the house to
new audiences – with a focus on the local community of
Gennevilliers, that usually does not enter the theatre. It seems
like the approach of working closely with local associations
worked, with more than 400 participants of different
backgrounds and ages. Pascal Rambert remarked “look at these
people – they would usually never enter this building”.
2. The project was run by a group of students in Theatre
Production. This not only allowed them to fully programme a
professional theatre event, but brought new ideas, approaches
and partners into the house. On the content side, this included
collaboration with artistic groups such as Scena Nostra and
partnerships with local charities such as ‘disco soup’. On the
promotion side, it included innovative approaches to fundraising
and communication, such as a crowdfunding campaign on
KissKiss BankBank (€ 2.186), graffiti days and appearances at
the local market. Students actively engaged local partners and
passing citizens one by one, inviting them to step in and take
part.
Next steps
It would be interesting to present this project as a ‘case study’ with
more details and see what impact the Scénoscope approach had in
terms of attracting local audiences, and whether there could be a longterm effect.
The collaboration with students and young professionals is another key
interest for Theatron, and could be worth exploring further. This could
be done by exchanging best practice about collaborating with theatre
schools, by adapting the Scénoscope approach in other houses, or by
creating a joint project /event with different students.
More information
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http://www.theatre2gennevilliers.com/2014-15/fr/partenaires/13actu/156-soutenez-le-scenoscope-8
http://equiparts.fr/wordpress/scenoscope8-une-experienceartistique-hors-normes-au-theatre-de-gennevilliers/
http://www.kisskissbankbank.com/en/projects/scenoscope-8
full programme (in French) – annexed
Benita Lipps 8/9/2014
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