Download 41st Annual World Tourism Conference Kigali, Rwanda • 14

ADivisionofCorporateCouncilonAfrica
41stAnnualWorldTourismConference
Kigali,Rwanda•14-17November,2016
Every$1spentontourisminAfrica,generates$3ormoreintangential
sectors.Travelandtourism’simpactontheeconomicandsocial
developmentofacountrycanbeenormous.In2012,receiptsfromhotels,
toursandotherattractionsamountedtoover$36billionanddirectly
contributedto2.8percentofAfrica’sGDP.Inlessthantwoyears,this
figureincreasedby21percent,recording$43.6billioninrevenuein2014
(WTTC,2013).
WHOSHOULDATTEND:
2017hasbeendesignatedthe“InternationalYearofSustainableTourism
forDevelopment”bytheUnitedNations.Thisdesignationishighly
significant,notonlyforhighlightingtheimportanceofthissector,butalso
forpromotingbusinessandinvestmentopportunitiesaroundtourismand
intersectingsectorssuchasinfrastructure,ICT,health,realestate
development,capacitybuildingandfinance.
AirlinesandLogisticsManagers
Ontheeveoftheinternationalyearoftourism,TheCorporateCouncilon
Africa(CCA)andAfricaTravelAssociation(ATA)areproudtopresentthe
41stAnnualWorldTourismConferenceinKigali,Rwanda.Incollaboration
withtheRwandaDevelopmentBoard,CCAandATAdesignedthis
conferencetosetthetoneforhowtourismcanbeutilizedasanenginefor
economicgrowthandjobcreationthroughinnovativebusinessmodels,
newtechnologiesandstrategicpartnerships.Theconferencewillalso
provideaplatformtonetworkandexplorenewtourismmarketsand
productsincludingthepromotionandpreservationofAfrica’srichcultural
heritageandwildlife.
TravelTechnology
National,regional&CityTourist
Offices(NTO's)
Hotels,HoteliersandLodging
Establishments
TourOperatorsandTravelAgents
InvestorsandFinanciers
DestinationManagementCompanies
(DMC's)
TouristAttractions&Entertainment
TravelAgencies
GovernmentofficialsandPolicy
Makers
Otherstakeholdersalongtourism
supplychain
InfrastructureCompanies
JOINUSTO:
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IdentifyPotentialPartnersandstrengthenexistingrelationships
MarketYourBrandandgeneratenewbusinessleads
MeetKeyStakeholdersfromthecontinent’stravelandtourismindustry
DiscoverInnovativeModelstransformingAfricantourism
TakePartinDiscussionsfocusedonAfrica’stourismmarketdevelopment
ExploreOpportunitiesforinvestmentalongthetourismandhospitalityvaluechain
ExperiencedifferentAfricandestinationsandgrowyourtravelservicesandpackages
EngagewithgovernmentleadersandinitiatePublic-PrivatePartnershipdiscussions