Download SABC GROUP SALES AND MARKETING SABC RADIO SALES

SABC GROUP SALES AND MARKETING
SABC RADIO SALES – BUSINESS DEVELOPMENT (Western Cape)
Account Executive
[Scale 403]
DUTIES:
• Maximise Radio Sales Revenue across all brands
• Develop and exceed agreed sales targets
• Identify and exploit new business opportunities proactively
• Continual analysis and evaluation of current business in order to grow and maximise revenue
• Analyse competition and market trends to identify and optimise on opportunities
• Sourcing and evaluation of lost/dropped business, determination of reasons in order to re-establish business
• Develop and maintain close relationships with clients in order to generate revenue
• Informal client research relating to their business and planned activities (previous, current and future advertising) in
• Develop client database to ensure client relationship management
• Follow up on all sales leads timeously
• Develop proactive client solutions/initiatives and present proposals to clients and close deals
• Facilitate client workshops in order to generate sales
• Timeous delivery and presentation of rate cards, packages, etc
• Efficient after sales services in order to ensure client satisfaction and future business
• Communicate results of advertising campaigns to clients in the form of a post campaign analysis
• Ensure that contracts are timeously delivered to clients
• Sound administration and weekly status reporting
• Cold-calling
• Maintain sound working inter departmental relationships with the relevant SABC business units i.e. Marketing
Services, Internal Sales and Brand teams
• Ensure that all SABC policies and procedures are adhered to
• Submit all sales and call reports on time.
REQUIREMENTS:
• A tertiary qualification in Sales and/or Marketing or related fields will be an advantage
• 3 Years experience in sales and marketing environment (preferably in advertising/media industry)
• Passion for radio/advertising
• A self motivated individual who is committed, hard working and shows enthusiasm
• An individual who is driven to achieve objectives and succeed
• Excellent personal selling skills with a proven track record
• Excellent presentation and negotiation skills
• Excellent verbal communication skills (speaks clearly, fluently and in a compelling manner to both individuals and
groups)
• Excellent written communications skills (writes in a clear and concise manner, using appropriate grammar, style and
language
• Definitely a team player with excellent interpersonal skills (interacts with others in a sensitive and effective way –
respects and works well with others)
• Able to establish and maintain relationships with people at all levels; puts others at ease; promotes harmony and
consensus through diplomatic handling of disagreements and potential conflict
• Resilient (maintains effective work behaviour in the face of setbacks or pressure. Remains calm, stable and in
control)
• Persuasive (influences, convince and impress others in a way that results in acceptance, agreement or behaviour
change)
• Quality orientated ( shows awareness of goals, and standards and follow through to ensure that quality and
productivity standards are met)
• Customer Service orientated and focused
• Creative, innovative (creates new & imaginative approaches)
• Proactive and action orientated (demonstrates a readiness to make decisions, take initiative and originate action)
• Adaptable, receptive to new ideas; willing and able to adjust to changing demands and circumstances
• Computer literacy – MS Word, Excel, PowerPoint, Outlook and Internet
• Understanding of industry terminology and working knowledge of Telmar, RAMS, AMPS and industry tools
• Entrepreneurial flair and lateral thinking abilities
• Excellent product and industry knowledge
• Knowledge about financial and commercial matters; focuses on costs, profits, markets, new business opportunities
and activities which will bring the largest return
• Has knowledge and experience of a range of different functions; takes account of all different functions in
developing strategy and plans
• Establish clear priorities; schedules activities to ensure optimum use of time and resources; monitors performance
against objectives
Preference will be given, but not limited to, candidates from designated groups in terms of the Employment Equity Act and the
SABC’s Employment Equity initiatives
Applications should be submitted with a detailed CV to:
Human Resources Manager
email: [email protected]
Closing date: 22 June 2012